K-beauty
From serums to moisturisers, here's what you can buy from the popular K-beauty store on Amazon. Image Credit: Shutterstock

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Get ready to glow, this White Friday Sale, with the best deals from Amazon's Korean Beauty Store in the UAE.

Whether you’re a skincare enthusiast or a beauty novice, this is the time to score some stellar products at unbeatable prices. Korean beauty has taken the world by storm, and now it’s your turn to experience the magic of K-beauty right at your fingertips. From hydrating serums to pore-refining masks, we’ve rounded up the top 11 must-have picks that’ll transform your routine.

This year, treat your skin to the luxurious ingredients and cutting-edge formulas that K-beauty is known for — without breaking the bank. So, buckle up for a beauty shopping spree like no other, and get ready to stock up on the best skincare and makeup products that’ll have you glowing all year long. The clock is ticking, and these deals won’t last long — let the White Friday shopping begin!

We curated a list of the best K-beauty products in the market right now, all available in one place: Amazon's Korean Beauty Store. Pick one with an Prime membership to bring it home as early as tomorrow.

1. Best Serum Set Deal: Sulwhasoo First Care Activating Serum

Sulwhasoo First Care Activating Serum is a skincare product that blends traditional Korean herbs with modern beauty science, offering a unique boost to your skincare routine. Infused with the brand’s proprietary Jaum Balancing Complex and potent ingredients like ginseng, licorice, and peony, this serum hydrates, brightens, and balances the skin, prepping it for the rest of your regimen. The lightweight texture absorbs easily, providing a subtle glow without feeling greasy, making it suitable for all skin types. Ideal as the first step in your routine, it enhances the absorption of subsequent products, helping to improve the overall effectiveness of your skincare regimen. While it might seem like a pricey investment, the hydration, radiance, and anti-aging properties make it a worthwhile addition to any skincare routine.

2. Best Anti-Aging Skincare Deal: Baekje Korean Beauty Geumsan Women's Pomegranate Collagen

Concerned about those fine lines? Don’t worry, we’ve got the perfect solution — introducing Baekje Korean Beauty Geumsan Women’s Pomegranate Collagen Jelly Stick! This skincare supplement combines the powerful anti-aging benefits of pomegranate with the rejuvenating effects of marine collagen. Specifically designed for women, it offers a delicious, convenient way to boost your skin’s elasticity, reduce the appearance of fine lines, and promote a glowing complexion. Packed with antioxidants, pomegranate helps combat oxidative stress and supports overall skin health, while collagen works from within to enhance hydration and firmness. With its portable, easy-to-consume jelly sticks, this product fits effortlessly into your daily routine, helping your skin stay youthful, vibrant, and radiant. A simple, tasty treat for beautiful, glowing skin — what’s not to love?

3. Best Tone-Up Cream Deal: Innisfree Cherry Blossom Dewy Glow Tone Up

Need something that feels like a spring breeze? Well, the Innisfree Cherry Blossom is exactly as it sounds. The key to this glow is Innisfree’s signature ingredient: Cherry blossom extract. Sourced from the pure air and soil of Jeju Island in South Korea, these delicate blossoms are known for their brightening and anti-inflammatory properties. What does that mean for your skin? It means the Cherry Blossom Dewy Glow Tone Up doesn’t just make your skin look good — it nourishes it too. The cherry blossom extract helps even out skin tone, reduce redness, and boost radiance, giving you that dewy, fresh-out-of-the-shower look without feeling greasy. Moreover, going by reviews, the soft, sweet fragrance of cherry blossoms adds a layer of luxury to your skincare routine. It’s not overpowering, just enough to make you feel like you’re surrounded by a cherry blossom garden every time you apply it.

4. Best Soothing Gel Deal: Cosrx Balancium Comfort

Cosrx Balancium Comfort Cool Ceramide Soothing Gel is a soothing and hydrating skincare gem that is perfect for anyone looking to balance and calm their skin. This gel has a blend of ingredients, with ceramides at the heart of its formulation, which work to restore the skin's natural barrier, locking in moisture and preventing dehydration. One of the standout features of this gel is its ability to cool and calm irritated skin, making it an ideal choice for those with sensitive or compromised skin, or for those who spent a long day in the sun. It’s formulated with centella asiatica, known for its powerful healing properties, which helps to reduce redness, inflammation, and accelerate skin recovery. The gel’s lightweight, non-sticky texture might just be the refreshing addition you need, as the calming effect is immediate, and the skin feels replenished and smooth after use. Additionally, the Balancium Comfort Cool Ceramide Soothing Gel is designed for all skin types, but it especially benefits sensitive and dry skin, providing a dose of hydration without irritation. Whether you're combating the effects of dry weather, environmental stressors, or just need a quick refresh, this gel is quite the multitasker. It's gentle, effective, and helps to keep your skin looking healthy and radiant.

5. Best Masks Deal: Laneige Skincare Goals Besties Kit

When it comes to glowing, hydrated skin, you know the drill — and Laneige's Skincare Goals Besties Kit is here to crank up your skincare routine. This dynamic duo includes the Lip Sleeping Mask and the indulgent Cleansing Mask, making it your go-to pairing for plump lips and deeply cleansed, refreshed skin. And the best part? It’s White Friday, so you can grab this skincare saviour for less. The Lip Sleeping Mask is for those battling dryness. Infused with berry extracts and Vitamin C, it works overnight to drench your lips in moisture, leaving them soft, smooth by morning. Whether it’s winter’s chill or a long day of matte lipstick, this little jar has your back. Pair that with the Cleansing Mask, which delivers a deep, detoxifying clean without stripping your skin. Its gentle yet effective formula melts away make-up and impurities while nourishing your skin, so you wake up to a fresh, healthy glow every morning. Why now? With White Friday deals in full swing, this is your moment to snag Laneige's bestsellers at a steal. Whether you’re treating yourself or gifting it to your beauty-obsessed bestie, this kit is the perfect way to glow through the holiday season and beyond! Don’t wait — your skin (and wallet) will thank you.

6. Best Beauty Set Deal: Terrazen Korean Face Sheet Mask 

If you have been chasing that Korean 'glass skin', then how about trying the Terrazen Korean Face Sheet Mask? Designed to deliver an instant boost of hydration and nourishment, these masks are crafted with formulations and premium ingredients that cater to a variety of skin needs. Additionally, plant extracts like green tea and aloe vera provide anti-inflammatory and soothing properties, calming stressed skin while reducing redness or irritation. Whether you’re looking to brighten, firm, or soothe your skin, Terrazen masks promise to leave you with a refreshed, radiant glow. Each mask is soaked in a rich serum, powered by active ingredients like hyaluronic acid for deep hydration, plant extracts for calming effects, and antioxidants to fight environmental stressors. The sheet itself clings snugly to your face, ensuring maximum absorption and a spa-like experience in just 15 minutes.

7. Best Toner Deal: Cosrx AHA/BHA Clarifying Treatment Toner

This toner is touted to be a triple threat, tackling dullness, rough texture, and pesky breakouts with the power of gentle exfoliation and deep hydration. Infused with natural AHAs (alpha hydroxy acids) from apple fruit water and BHAs (beta hydroxy acids) from willow bark water, this toner can give you a promised glow. It sweeps away dead skin cells, unclogs pores, and smoothens your complexion without the harsh sting of more aggressive products. Not just a one-trick pony, the Cosrx toner is also packed with mineral-rich water to balance hydration levels, leaving your skin refreshed and rejuvenated. It’s lightweight, fast-absorbing, and perfect for layering under your favourite serums or moisturisers — your skincare routine just got way more efficient.

8. Best Cleanser Deal: Arencia Korean Rice Mochi Face Cleanser Mask

Who says skincare can’t feel like a delightful dessert for your face? The Arencia Korean Rice Mochi Face Cleanser Face Mask is here to make every moment of your routine indulgent and effective. This two-in-one gem combines the purifying power of a cleanser with the deep care of a mask, inspired by Korea’s rice-based skincare traditions. Infused with the natural goodness of rice, this product works wonders to brighten dull skin, gently exfoliate dead cells, and hydrate your complexion — all while feeling as soft and squishy as mochi. As you massage it into your skin, the creamy cleanser transforms into a gentle mask, locking in moisture and radiance. It's like giving your face a mini spa treatment in mere minutes. Perfect for those seeking a natural, cruelty-free, and eco-friendly option, the Arencia Rice Mochi Cleanser doesn’t just cleanse; it pampers. Rice extracts are known for their skin-soothing and anti-inflammatory properties, while the mask's multitasking formula ensures deep hydration and a brighter complexion.

9. Best Hydrating Skincare Deal: Nightingale Korean Ecto Hyaluronic Face Cream

When you hear the words 'hyaluronic acid', you know your skin is sorted. The Nightingale cream, packed with superstar ingredient ectoin, is designed to drench your skin in hydration while reinforcing its natural barrier. Hyaluronic acid is known for its ability to hold up to 1,000 times its weight in water, ensuring that your skin stays plump and hydrated throughout the day. Ectoin works behind the scenes to protect against environmental stressors, repair damaged skin, and soothe irritation. Whether you’re battling dry patches, fine lines, or just looking for a reliable moisturiser to keep your skin soft and supple, this cream does it all. Its smooth, non-greasy formula sinks into the skin effortlessly, making it ideal for all skin types, including sensitive skin. Perfect as the final step in your morning or evening skincare routine, the Nightingale Ecto Hyaluronic Face Cream leaves your skin feeling refreshed, bouncy, and ready to face the world. It's not just a moisturiser — it's a hydration powerhouse that transforms dull, thirsty skin into a healthy glow.

10. Best for Post-Acne Scars: Alusvir Korean Skin Care Snail Essence

What if your skincare routine could be both luxurious and effective, offering hydration that lasts and a radiant glow that speaks for itself? That's where the Alusvir Korean Skin Care Snail Essence can be your ally. Featuring snail mucin, this essence is packed with natural repair and hydration magic. It is famous for its ability to heal, replenish, and rejuvenate the skin, making it the go-to for tackling dryness, fine lines, and dullness. The lightweight yet nutrient-rich formula glides effortlessly over your skin, leaving no sticky residue — just a dewy, healthy finish that lasts all day. Whether you’re dealing with post-acne scars, uneven texture, or simply want that lit-from-within glow, this essence works overtime to help your skin bounce back.

11. Best SPF Cream Deal: Missha M Perfect Cover BB Cream SPF42

A winner for sun protection! Unlike some BB creams that can feel heavy or cakey, the Missha M Perfect Cover offers surprisingly high coverage. It effectively conceals blemishes, redness, and hyperpigmentation, and promises to leave you with a flawless, even-toned complexion. The formula is lightweight and blends seamlessly without feeling suffocating on the skin. This cream boasts an SPF 42 PA+++ rating, offering broad-spectrum protection against UVA and UVB rays. It helps shield your skin from sun damage and premature aging. It also contains arbutin, which is a natural skin brightener that helps reduce hyperpigmentation and even out skin tone.

Our recommendations are independently chosen by Gulf News editors. If you decide to shop through links on our website, we may earn an affiliate commission, as we are part of Amazon Services LLC Associates Program.