The redesigned logo of the Abu Dhabi Chamber of Commerce and Industry unveiled yesterday reflect changes taking place regionally and globally, and emphasise the private sector's role in economic development, a top official said.

"The Abu Dhabi Chamber of Commerce and Industry wants to be seen as a dynamic body in the changing local, regional and global scenario where the private sector will be playing a big and active role," Director-General Mohammed Omar Abdullah said.

In line with the changes, new strategies will be adopted, he added. "The strategy confirms the importance of developing the services provided to the private sector to enable it to keep pace with global development and challenges."

The new strategy also confirms the importance of utilising the chamber's human resources and technological potential to enable it to offer optimal services to members and the business community.

In line with the new vision, the Abu Dhabi Chamber will have a new structure comprising six sectors: planning and follow-up, adminstrative and finance, training and development, trade relations, IT and members' affairs, and the Al Ain branch sector, in addition to the information centre.

The director-general said future plans are represented in the completion of the internal e-commerce project, completion of the Sheikh Khalifa programme for small and medium enterprises, follow-up cooperation with local departments and ministries, establishment of ISO accreditation unit, the WTO unit at the chamber, a new foreign investment promotion centre, and others.

Abdullah noted that emiratisation in senior chamber positions reached 100 per cent, and that emiratisation of the divisions and departments will continue to offer opportunities to qualified UAE nationals. The chamber will also set up a promotion centre for projects linking traders and consumers.