We speak to Hussein Adam Ali, Chairman, Swiss Arabian Perfumes Group
I have been working from home since March 23, with just my wife for company. We have two sons and a daughter who live separately and who are all working from home as well. It is after all the need of the hour to Stay Home and Stay Safe.
As Chairman of my group it is my job to provide direction and delegate. Although this has been a challenge while working from home, we have managed to do this by phone, and by attending management meetings on Zoom and Teams. The use of technology is encouraging, however the human touch is definitely missing. One of the other challenges for our team has been how to do perfume evaluations from home, but we have managed efficiently during the lockdown by getting samples sent from our factory to key stakeholders and streamlining the process.
As Chairman of my group it is my job to provide direction and delegate. Although this has been a challenge while working from home, we have managed to do this by phone, and by attending management meetings on Zoom and Teams. The use of technology is encouraging, however the human touch is definitely missing. One of the other challenges for our team has been how to do perfume evaluations from home, but we have managed efficiently during the lockdown by getting samples sent from our factory to key stakeholders and streamlining the process.
This was not difficult. We are realists. We have adapted to this new normal and taken things positively. Every experience in life is a learning in itself. Covid 19 showed to the bigots that it will affect mankind and will not spare people of any particular country or origin or religion. It showed us how nations are coming together to fight this global pandemic and live in peace and brotherhood, a message preached by Islam and all religions.
This holy month is a month of contemplation, prayers, reading the Quran and giving to the less fortunate. I also take a walk in my garden and practice yoga in the evenings. We are avoiding any gatherings and maintaining social distancing.
Although the situation is worrisome and difficult, we try to remain calm. There is no point in worrying about something that is beyond our control. We must do what is in our power to make the most of every situation.
Playing Bridge (although I do play some Bridge on BBO with some friends), meeting my music friends, and our Friday family lunches.
I believe Covid-19 will affect us for a few years to come. We will just learn to do things more carefully and differently, which is good. This pandemic has taught us a big lesson to be self-reliant and ensure we make our health a priority. Being safe is better than being sorry. I recommend people read Bill Gates’ take on it.
We are not infallible. We are at His mercy. In addition, we should not keep running after things but count our blessings.
We were carefree before Covid and enjoyed life to the fullest. We still enjoy it but in a different way. We have adapted to the situation. My favourite experience would be the time I take out for myself to contemplate and work more on improving myself and my fitness. It has given us all time to think about what is really important outside the materialistic world.
Never take things for granted and think that tomorrow will be like today. Be ready to adapt and change.
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