As one of the UAE’s most recognised brands, how would you define your growth story and that of your brand?
Our growth story is a testament to visionary leadership, strategic innovation, and a commitment to excellence. Ayana Holding’s journey is marked by transformative projects and robust partnerships, spanning across the real estate, hospitality, and technology sectors. The launch of Amaal as a real estate development company underscores our dedication to shaping the future of urban living in the UAE.
How do you believe your brand has contributed to the rise of the UAE as a global economic power and how do you see it continuing to contribute to this remarkable growth story in the coming years?
Ayana Holding has played a pivotal role in the UAE’s ascent as a global economic powerhouse through transformative projects and sustainable business practices. With the introduction of Amaal, we aim to further enhance the nation’s growth by developing cutting-edge real estate projects that attract global investors, create employment opportunities, and elevate residents' quality of life. Our focus on sustainability, smart technology, and community-centric developments aligns seamlessly with the UAE’s vision for a diversified and resilient economy. Looking ahead, we will continue driving growth through expertise, innovation, and unwavering commitment to excellence.
What have been the main challenges you faced while building your brand and what have been your chief takeaways from these conflicts?
Building Ayana Holding's brand stature comes with its share of challenges, including navigating economic fluctuations, ensuring sustainability, and staying ahead in a competitive landscape. These challenges underscore the importance of resilience, forward-thinking, and adaptability. One crucial lesson has been the value of investing in talent and fostering a culture of innovation. By empowering our team to embrace change, we have turned challenges into opportunities, significantly increasing our market presence.
What is the legacy you hope to leave behind for the future set of UAE corporate leaders, as well as for your management and staff?
My aspiration is to leave a legacy of inspiration, innovation, and profound impact. I aim to set a benchmark in visionary leadership, ethical business practices, and relentless pursuit of excellence. For our team, I seek to cultivate a culture of continuous learning, collaboration, and unwavering commitment to excellence. By nurturing an environment that fosters creativity and innovation, we ensure Ayana Holding and Amaal remain at the forefront of real estate sector, driving UAE’s sustained growth and prosperity.
