Celebrating its first anniversary, The4x4 World has announced a major expansion in its operation, including the opening of a new factory and showroom. The company aims to further gain a leading position within the UAE where off-road enthusiasts seek high-quality products with a unique experience, a media release said.
The4x4 World quickly became a favourite off-roader hub in the UAE, with its association with Skyfit International Group. Ali Zaib Dhanani, the founder and CEO, has set a clear direction focused on customer satisfaction and innovation. Assisting him, COO Shahmir Baloch brings 20 years of experience in managing the operations of the new showroom and factory, according to the media release.
The new factory and showroom are keys to the expansion of The4x4 World, enabling it to meet the ever-growing demand for off-roading products, the company says. More of an off-roading experience than a mere showroom, and stocking top brands such as Fox, Ironman, and ARB, The4x4 World will ensure that only quality products are fitted for the UAE terrain.
According to the release, The4x4 World employs AI and 3D in its services to change the face of off-roading. The company can design build, and even 3D-print the parts for your vehicle to meet specific needs. They will even be able to simulate changes and optimize performance using AI that auto-adjusts settings based on current conditions on the ground. These are going to make off-roading far more efficient, exciting, and safe.
The4x4 World has been committed to providing excellent value and service, the company says. They not only sell products but also offer expert advice, installation, and custom modifications to meet your specific off-road needs. Their website features a comprehensive product catalogue that is easy to navigate. The new showroom, with its personalized recommendations, takes its customer service to the next level.
The4x4 World made its public appearance in 2023 at the Hunting and Equestrian Exhibition in Abu Dhabi. The event brought the brand into view and positioned it in the lead in the off-roading industry, as is attested to by the increase in loyal customers.
The4x4 World is aiming to grow further in the GCC and share the passion with more people, company says. Growth strategies would include the expansion of product lines and the opening of new locations to maintain the leading position within the off-roading business.
With its first anniversary, The4x4 World marks the start of its journey toward innovation, quality, and consumer satisfaction to become a leading off-roading marketplace in the UAE and beyond. The company ensures that off-roaders get the best products and services, the company said.
