Dubai: Findings of a huge survey of Arab youths’ opinions about a wide range of topics will be revealed live on the internet on April 7.
Some 3,500 men and women in 16 regional countries were interviewed for the Annual ASDA’A Burson-Marsteller Arab Youth Survey.
The topics included the Arab Spring; economic and social concerns; attitudes towards democracy; foreign relations; personal values and beliefs, media consumption trends and social media habits.
Public relations consultancy ASDA’A Burson-Marsteller will launch the findings during an even that will be live streamed at ArabYouthSurvey.com/live.
A White Paper on the findings of 2013 survey will be available from April 7 on www.arabyouthsurvey.com. The survey results, an initiative of ASDA’A Burson-Marsteller, will be launched at a panel discussion featuring Fadi Ghandour, Executive Chairman of Wamda Capital and Founder of Aramex; Noura Al Kaabi, CEO of Media Zone Authority-Abu Dhabi (twofour54); Khaled Al Maeena, Saudi media and political analyst; and Jawad Nabulsi, Founder and CEO of the Nebny Foundation.
The panel will be moderated by Andrew Neil, presenter of the BBC’s Daily Politics show and chairman of The Spectator and ITP Publishing Group; and will feature a key note address from Don Baer, Worldwide Chair and CEO of Burson-Marsteller and chairman of the international polling firm Penn Schoen Berland (PSB). The 2014 survey, conducted by PSB, involved face-to-face interviews with Arab nationals — men and women — aged 18-24.
It is the largest since the annual study began in 2008.
The countries included UAE, Saudi Arabia, Qatar, Kuwait, Oman, Bahrain, Algeria, Iraq, Egypt, Jordan, Lebanon, Morocco, Tunisia, Libya and Yemen — with Palestine added for the first time this year.
To an audience of local dignitaries and VIPs, the four experts will debate the implications of the findings for governments, the business community, the media and wider civil society, as well as potential policy and decision-making changes needed to address the concerns of Arab youth.
