Mstar Holding President Jakapun Viwatkurkul and Pasit Viwatkurkul, Vice President Image Credit: Supplied

Global multinational holding company Mstar Holding is set to begin massive investment expansion to Dubai, aiming to create more than 10,000 jobs in the UAE over the next four years.

The company has begun its expansion with key leaders Jakapun Viwatkurkul (President) and Pasit Viwatkurkul (Vice President) leading the charge to help bridge businesses and create more opportunities between Thailand and and the UAE. The company’s first initiative is to target three key sectors as the first phase to move concurrently with Dubai in a fast-growing economy.

The focus is set on Dubai’s international food, eCommerce, tourism, and technology sectors which will help increase job hiring in Dubai by deploying mobile apps like Obaki (hire a chef anywhere or eat at chef home app), Food at home (order delicious fresh ingredients to cook at home), and Ship2way (manage inventory and sell product to all e-commerce outlet at once under one dashboard). This will help boost Dubai’s growing technology, eCommerce, food, and job sectors.

The company’s president Jakapun Viwatkurkul made key statements on each of the 3 sectors:

Food: “Mstar is fully committed to bringing popular demand franchise from Thailand to set up and expand in Dubai as part of the initiative to boost Thailand’s delicious food exports into Dubai, growing tourism demand. Mstar Holding is also eyeing key manufacturing and distribution hubs for food products in Dubai and using an import/export and trading office in Dubai as a gateway to the Middle East.”

Tech: “With the upcoming launch of our app Obaki, Foodsathome, and ship2way platforms, we have a clear path and vision to support Dubai’s growing food and technology infrastructure. We are confident that our platform can grow exponentially in Dubai and help kickstart massive jobs hiring in the region that match the Abu Dhabi Economic Vision 2030 scope.”

Tourism: The company plans to set up a direct flight routing channel that will enable the world to travel to Dubai and Thailand through an affordable package deal. The company’s Vice President Pasit Viwatkurkul further adds in a recent statement: “We are incredibly happy and confident with the recent push toward Dubai tourism. We believe that with our amazing team and vision, we can create a win-win situation for the tourist industry for both countries by bridging Thailand and Dubai to becoming a prime tourist destination of the world with the help of the UAE’s excellent system to help move forward growth and sustainability for both countries.”

With that being said, the three key sectors that Mstar Holding is pushing will positively benefit Abu Dhabi. The company is set to reveal key players and partners in the massive deal in the upcoming months which will help make Mstar Holding’s push toward the Middle East a massive success for both the company and its strategic partners.

The company Vice president Pasit Viwatkurkul remarks “Expansion toward the Middle East is expected to gain attention with foreign investors eyeing to inject fresh funding toward the company Middle East vision. I believe this is the right course of action and on point with our strategic plan to take the company public in the next upcoming 2 years”.