FT Marketing
Francesca Taraddei, Consultant, Business Coach, Author and Strategic Advisor Image Credit: Supplied

FT Marketing International, an international direct marketing agency has recently established its presence in the UAE market, with the goal of assisting local businesses in enhancing their online marketing efforts.

The agency's CEO and Founder, Francesca Taraddei, who has a wealth of experience in the field, expresses a deep sense of honor and excitement at the opportunity to contribute to the growth and development of the online marketing scene in Dubai and the UAE as a whole.

The agency has a solid background, which can be attributed to having assisted thousands of businesses and companies worldwide, aiming to create tailored, effective, and results-oriented marketing systems in order to promote growth across a wide range of industries.

The agency plans to utilize its expertise and experience gained in the United States market to offer a range of services to local businesses. Its primary focus in the UAE is on service-based and consulting businesses seeking to grow and expand through the utilization of digital direct marketing.

These services include, but are not limited to, creating and implementing effective direct marketing digital campaigns, providing training and consultation on various direct online marketing techniques, and conducting market research to stay up-to-date with the latest industry trends.

Francesca Taraddei explains, “Direct response marketing systems focus on achieving direct and immediate responses from the market as a result of any actions taken and get a clear understanding of the effectiveness of marketing actions. They are centered around the use of data and metrics, focusing on the number of sales, the number of clients, acquisition costs, and the lifetime value of clients.

"Despite its long-standing history, this approach is still highly relevant and it can be transformative for businesses struggling to maintain a consistent flow of customers and sales.”

The agency also promotes the value and importance of quality copywriting — or, as Francesca terms it, “the art of words”.

The arrival of the agency in the UAE is a major achievement and is seen as a step towards further enhancing the online marketing scene in the country. The leadership of the agency expresses hope that their services will have a positive impact on the overall online marketing landscape in the UAE and will contribute to the growth and success of local businesses.

Committed to providing the highest quality services to clients, the agency is continuously working to improve its offerings to stay ahead of the ever-evolving digital marketing landscape.

The leadership is confident that with their expertise, dedication, and commitment, they will be able to make a meaningful contribution to the growth and development of the online marketing scene in Dubai, the UAE, and the entire Gulf region.