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Entertainment Bollywood

Sonu Nigam unveils his music label on birthday

Singer will release new single, ‘Rudhrashtakam’, under the label I Believe Music



Sonu Nigam in Dubai.
Image Credit: Gulf News Archives

Singer Sonu Nigam unveiled his music label on the occasion of his birthday on Thursday.

The singer will release his new single, ‘Rudhrashtakam’, under the label, I Believe Music, on July 31. The song marks his return to the spiritual genre.

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“I Believe Music has been something that I have been working on for a while now but due to various work commitments, it was slightly delayed. Now, with the resurgence of independent music, I believe it’s a good time and ‘Rudhrashtakam’ is an ideal and auspicious beginning,” said Nigam.

For some time now, Nigam has been quite vocal in his allegations about the high-handed attitude of music labels in their dealings with artists.

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He has accused that the Indian music industry is run like the mafia. He has also appealed to music companies to be a little kind towards newcomer artists, saying otherwise more people would commit suicide.

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