The Electronic Entertainment Expo has never been subtle.

The flash and noise of the show floor is designed to sell rather than to encourage thought. Imagine the internet sprung to life, where a giant militaristic fortress heralding an Avengers game was a head turn away from the ‘Fortnite’ booth, which hosted a quiz show in which players stood behind platforms fashioned to look like llamas — which itself was near a digital corridor that flashed with fictional “wanted” ads from the Nazi-killing game ‘Wolfenstein: Youngblood’.

But the joy of play can’t be thwarted by massive marketing endeavours and carefully crafted media statements. Below, a look at 10 games that still managed to make a lasting impression amid the cacophony.

‘Beyond Blue’ (E-Line Media)

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From the studio that published ‘Never Alone’, comes an exploration designed to showcase the intrigue and mystery of our oceans. ‘Beyond Blue’ is being developed in conjunction with the BBC and the researchers behind its ‘Blue Planet II’ series.

Players will command Mirai as she takes a deep dive to learn more about our underwater environments. When playing the game last week, one thing was instantly clear: The oceans in ‘Beyond Blue’ are vibrant and otherworldly. So while the effects of pollution and climate change are the theme, the E-Line team doesn’t want to go on a soapbox, says E-Line executive Steve Zimmerman.

No release date announced.

‘Blinks’ (Move38)

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Not so much a game as a platform, ‘Blinks’ takes its inspiration from tabletop games, abstract art and decades of digital games. A starter kit ($99) comes with six blinks, little hexagonal blocks that can be pressed or tapped to display an array of colors. When touching, the cubic items interact, and tap commands can be used to bring to life one of six games.

Shown at E3 inside the IndieCade booth was ‘Mortals’, a strategy game in which players rearrange the shapes to drain the power from those belonging to another player. Or you can probably play alone; it’s calming simply to watch the tiny hexagons display various colors as they try to speak to you via a language of lights.

Expected release: Late summer or autumn.

‘Boyfriend Dungeon’ (Kitfox Games)

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Battling monsters in your local neighbourhood shopping center is just one of the metaphors of this game, which merges hack-and-slash duels with romance. Only here, your potential loved ones also morph into weapons, turning your dates into epic fights. Because love, after all, requires patience to master and could still kill you in the end. That’s the message, right?

“It’s a world that you could — despite the dating of swords thing — image yourself in,” says Kitfox’s Victoria Tran. “We were really tired of dystopian themes, so we wanted an aspirational world to be in, no matter your preferences in dating.”

No release date announced.

‘Keen’ (Cat Nigiri)

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The powerfully cute indie game stars a young woman, Kim, who trains under the tutelage of her grandmother to save her town from turning into a generic corporate playground. Kim is exactly the kind of hero 2019 needs.

The player will navigate chessboard-like rooms to take down robotic and zombie-like minions, all while making her brother clean up the mess. After all, if someone is saving the world, chances are there’s someone with a broom behind her. ‘Keen’, in development from Brazilian studio Cat Nigiri for most major platforms, is a smile-inducing game with cartoon-like charm.

No release date announced.

‘Luigi’s Mansion 3’ (Next Level Games / Nintendo)

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The third edition of the ghost-infested ‘Luigi’s Mansion’ series will be the first for Nintendo Switch; if early previews are an indication, it makes a strong case that Luigi need not be overshadowed by older sibling Mario. More exploration-based than the ‘Super Mario Bros’ series, here Luigi’s pals are held hostage in a stacked, funhouse-style hotel, where some floors resemble medieval castles and others forests. Capture ghosts using a vacuum-like device, then hunt for elevator buttons to discover new floors.

Expected release: Autumn/Winter 2019.

‘Manifold Garden’ (William Chyr Studio)

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It’s difficult for contemplative puzzle games to shine amid the mall-like atmosphere of E3, but the William Chyr-led ‘Manifold Garden’ succeeds in distorting any sense of time and place. A bit dreamlike and slightly trippy — Chyr cites the film ‘Inception’ as one of many influences — ‘Manifold Garden’, announced for home computers and PlayStation 4, has players upending the rules of gravity to navigate a minimalist environment that takes its cues from the byzantine yet mathematical artwork of MC Escher.

The game has been in development since 2012.

Expected release: Autumn/winter 2019.

‘Minecraft Earth’ (Mojang / Microsoft)

Since the release of ‘Pokemon Go’ in 2016, many have waited for augmented reality to take over gaming. That hasn’t really happened, as few AR attempts have captured people’s imaginations. But that could change this year, with ‘Minecraft Earth’. ‘Minecraft Earth’ is essentially designed to encourage exploration. Sure, there will be opportunities to go on ‘Minecraft’ adventures and virtually battle skeletons and other creatures out in physical spaces, but if users gravitate to the game, it should be one that fuels creativity by allowing players to integrate their own designs with very real infrastructure.

No release date announced.

‘Neo Cab’ (Chance Agency)

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‘Neo Cab’ was the most perfect demo, a game that is not just designed with the sort of simple choice-based interface that could be grasped by many but also calls attention to the mini emotional mind games that occupy — and wreak havoc on — our day.

Due later this year for home computers and Nintendo Switch, ‘Neo Cab’ dials into the anxieties surrounding our current social and economic climate, imagining a time when the haves and the have-nots are divided among those with jobs and those trapped in the gig-economy lifestyle championed by ride-share services such as Uber and Lyft.

No release date announced.

‘Star Wars Jedi: Fallen Order’ (Respawn Entertainment)

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It’s been a rocky few years for major ‘Star Wars’ video games under Electronic Arts’ control. The launch of ‘Battlefront II’ was marred by what was seen as predatory pay-to-play schemes, and a game from celebrated designer Amy Hennig (‘Uncharted’) never made it to market. So expectations are high for local studio Respawn (‘Apex Legends’) to deliver a powerful narrative with its third-person adventure game.

Respawn appears to be on the right track with a game set before the events of ‘A New Hope’, a time when the lightsaber-wielding Jedi are hunted by the evil Empire. Featuring a largely new cast and a deep lightsaber-wielding combat system — yes, it’s incredibly satisfying to reflect blaster fire back to a Stormtrooper — ‘Fallen Order’ has the opportunity to tell a darker story about more personal heroics (there’s no Luke Skywalker here).

Expected release: November 15.

‘Watch Dogs: Legion’ (Ubisoft)

This is the only game on this list that I didn’t get to play, but I include it here for its technological ambitions, which will at worst make it a fascinating curiosity. In a near-future London, one in which increasingly isolationist policies have essentially created two classes — the powerful and the poor — players will attempt to bring about a revolution.

But here’s where it gets interesting: Players will be able to recruit anyone seen in the game to sculpt their own citizen-based army. Creating that many playable characters is no easy feat, especially if they each have their own personalities, as promised. Equally intriguing is that to win someone over, players basically hack into their digital lives and find something they need, adding a theme of technological manipulation to this already political story.

“If someone’s got a sister who’s sick in the hospital, you could go prioritize her medical treatment and she’ll be let out of the hospital and they’ll both like you more,” says Clint Hocking, the game’s creative director. Invasive stalking that leads to cheaper healthcare? Well, no one said the game was plausible.

Expected release: March.