Is the customer always right?

Whichever way you look at it, this is the age of the service industry. No expense or idea is spared by the service providers to make you feel more important, more pampered and more spoilt for choices in every area of your lifestyle. But does that mean the customer is always right?

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Is the customer always right?

By Sheba Koonan

Whichever way you look at it, this is the age of the service industry. No expense or idea is spared by the service providers to make you feel more important, more pampered and more spoilt for choices in every area of your lifestyle. But does that mean the customer is always right? Where does one draw the line?

Viewpoint: Today, do the terms 'customer is king' and the 'customer is always right' hold true?


Dr. Stephanie Jones, Professor of Business Management/HR (occasionally Marketing), American University of Dubai (AUD)

Jumana Attari, LC Finance Dept., National Bank of Dubai

Mohammed Al Zubaidi, student at AUD, Business Administration and Management
Viewpoint: Many front line staff are unhelpful, ignorant and rude

Joice Maio, Sales Executive, Sheraton Dubai Hotel & Towers

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