Sharjah to promote sustainable use of water and energy

Sharjah: Sharjah Electricity and Water Authority has launched a year-long power and water conservation campaign.

"Through the campaign, we intend to change the attitude of residents towards water consumption and educate people not to take this vital natural resource for granted," said Al Waleed Bin Khadem, Director-General of Sharjah Electricity and Water Authority (Sewa).

The aim of the campaign is to promote the sustainable use of water and energy by targeting all sectors of the community. The campaign will be carried out in coordination with Sharjah Municipality, the Education Zone and Qanat Al Qasba.

Bin Khadem said the campaign's message will reach the public through advertisements in daily newspapers, billboards, utility bills and text messages.

The conservation campaign is the third of its kind, and is an annual event that aims to spread awareness of the importance of water and its proper use.

Brochures and publications will also be distributed by Zulal water distributors to all residential, commercial and industrial buildings.

Posters will soon be placed in all public areas in Sharjah including shopping centres, government buildings, hospitals, parks and supermarkets.