‘The challenge isn’t in seeing it’: The Nostradamus of Marketing reveals what the future really holds

Futurist and the guru of trend spotting, Faith Popcorn, who predicts market and consumer trends with an amazing 95 per cent accuracy, tells Anand Raj OK that avatars and digital doctors could soon become popular but warns that another pandemic cannot be ruled out

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9 MIN READ
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Faith practices applied futurism: “We know what’s ahead, and tell brands and businesses how to use that foresight to serve their future consumers”
Supplied
New York Times
Fortune
Some trends Faith foresees for 2025
A few changes in the short term to society

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