This comes after the council’s decision to include Indian cinema in its programmes

Also In This Package
Landmarks illuminated for Berlin's Festival of Lights
The 'Queen' of Controversy: Kangana Ranaut
Jaya Bachchan defends Bollywood: Kangana, Sonam react
These Bollywood stars went from engineering to acting
Baby bumps and positivity on the Bollywood radar
Mariah Carey to LANY: 9 more albums releasing in 2020
Filmmaker Vivek Ranjan Agnihotri has been appointed as the new cultural representative at the Indian Council For Culture Relations (ICCR).
This comes after the council’s decision to include Indian cinema among the other culture programmes of ICCR after 70 years of its inception. Agnihotri will be representing Indian cinema in the council.
Also Read
Can Japan's ancient Noh theatre survive COVID-19?MTV VMAs 2020: BLM, LED masks and more top moments from the nightMulan: Everything to know about Disney’s 2020 adaptationAll the cool, fun activities you’ve missed in the UAE in the last 6 months‘The Tashkent Files’ filmmaker accepted the charge from ICCR President Dr Vinay Sahasrabuddhe who formalised his appointment. Agnihotri is also a member of the board of India’s Central Board Of Film Certification.
Agnihotri expressed his happiness over being the “first person” from the film industry to represent the cause of the industry in the ICCR.
“I am extremely honoured by Indian Council For Culture Relations, India’s apex body on the promotion of great Indian culture across the world for including cinema and I am deeply honoured for being the first person from the Indian film industry to represent the cause of this industry in the overall cultural promotion globally,” Agnihotri said.
“I will perform my duties as a cultural ambassador representing the film industry with the best of ability,” he added.
ICCR was founded in 1950 by independent India’s first Education Minister Maulana Abul Kalam Azad.
Its main objectives are actively participating in the formulation and implementation of policies and programmes pertaining to India’s external cultural relations; to foster and strengthen cultural relations and mutual understanding between India and other countries; to promote cultural exchanges with other countries and people, and to develop relations with nations.
On the work front, Agnihotri’s next directorial feature is titled ‘The Last Show’ for which he will start shooting with actors Anupam Kher and Satish Kaushik for the film in mid-September.
Sign up for the Daily Briefing
Get the latest news and updates straight to your inbox
Network Links
GN StoreDownload our app
© Al Nisr Publishing LLC 2026. All rights reserved.