COMMENT

Businesses trying to cut costs is good, but not in a ‘one size fits all’ way

Too drastic a measure will needlessly impact on margins and that is a heavy risk

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3 MIN READ
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A light touch with cost-cutting measures will be the best recipe for businesses when times get tougher.
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Many factors arise over time that may shake up an organization and require difficult decision-making. Even as the global economy emerges from the depths of the pandemic, we are witnessing new threats to businesses due to rising inflation, Russia’s attack on Ukraine and the volatility of oil prices.

When faced with challenges such as these, organizations tend to seek quick solutions to offset the impact on their business and balance sheets. That’s why cost reductions are often prioritized as seemingly easy wins when a business is faced with disruption. Equally, in a distressing situation which requires immediate action to stem cash outflows and rebalance the books, management will look to cut costs without delay, even to the detriment of the business’ long-term viability.

However, there are ways to implement cost reductions which mitigate this risk. To support the difficult decisions executives must take at these crucial times, these are the best practices and considerations for cost-cutting, while ensuring long-term success.

Have a focused approach to cost-cutting and avoid a ‘one size fits all’ approach

Protect profitable revenue streams as far as you can

Set a clear direction for the organization

Look after talent even during times of distress

Understand the impact on cash

Matti Kasi

The writer is Senior Vice-President for Turnaround & Restructuring at Alix Partners.