McDonald’s ends Olympic sponsorship

Lausanne: McDonald’s has ended its longtime Olympic sponsorship, the International Olympic Committee announced on Friday.

The US fast food giant has supported the Olympic Games since 1976 and although the split takes place with immediate effect they will continue to be a sponsor at the 2018 Winter Games in Pyeongchang.

“The IOC and McDonald’s have announced that they have mutually agreed to bring their worldwide partnership to an end,” an IOC statement confirmed.

Financial terms of the separation were not disclosed.