Jay-Z embraces Philly

Jay-Z is in a Philadelphia State of Mind: The rapper announced a two-day music festival on Monday in the City of Brotherly Love.

The "Budweiser Made in America" festival will feature nearly 30 acts "that embody the American spirit" across three stages on September 1 and 2, which is Labour Day weekend in the US.

"It's such an iconic place, so it felt like a natural fit," Jay-Z said of Philadelphia in an interview after the news conference. "You'll get to come out and have two great days, listen to some amazing music [and] discover some new bands."

Jay-Z was joined by Mayor Michael Nutter atop the steps of the Philadelphia Museum of Art, made famous by the movie Rocky. A feverish crowd of fans was on hand, chanting his name. When one yelled out that Jay-Z was the best, the rapper paused and said: "I agree."

New York-born Jay-Z said 70 per cent of the acts are confirmed, and will include rap, rock, R&B, Latin and dance artists.

"I've always believed in great music," he said. "I don't believe in the lines that separate music. Me, I listen to anything I like."