Lily James models for Burberry fragrance

British fashion brand Burberry has added another celebrity to its list of models — actress Lily James.

The Downton Abbey and Pride and Prejudice and Zombies star fronts a new advertising campaign for fragrance My Burberry Black.

Burberry, known for its trench coats, has previously cast Oscar winner Eddie Redmayne and Romeo Beckham, son of footballer David Beckham and his designer wife Victoria Beckham, in its adverts.