Al Jazira stays at the forefront of innovation

Al Jazira Poultry Farm stands as an integral part of the UAE’s egg market, with over two decades of dedicated service. Today, it holds the esteemed position as the country’s largest egg producer, offering a diverse range of enriched eggs.

Al Jazira proudly leads the way in introducing innovative products to the region, exemplified by its latest offerings, including smoked eggs and bespoke pasteurised eggs, the first of their kind locally.

The smoked eggs bring a unique flavour experience, providing the distinct aroma and taste of barbecue.

Furthermore, Al Jazira’s introduction of pasteurised eggs on demand marks a significant advancement in ensuring freshness and quality. By processing eggs made from local eggs produced at AJPF Farm and only upon order and delivering them promptly, the company addresses concerns about storing pasteurised eggs for extended periods, thus preserving their intended benefits.

The most recent introduction is pasteurised liquid eggs, a highly sought-after product in the foodservice industry. Widely demanded by hotels and restaurants, this product offers chefs unparalleled convenience by eliminating the need for manual cracking and saving valuable time. Produced from locally sourced eggs, these liquid eggs maintain a consistent, high-quality standard. Made only on demand, each batch is guaranteed fresh and delivered directly to your kitchen.

A true game-changer, this product promises both convenience and superior taste, making it an essential addition for chefs who value efficiency and top-notch quality in their kitchens.

A leading brand in the market, Al Jazira Poultry’s eggs have earned the name Golden Eggs as they have rich golden yellow yolks. The company was also the first poultry company in the region to produce value-added eggs, such as DHA, Omega 3 Eggs, Super Eggs, and Lutein-enriched eggs as well as eggs sourced from hens fed on certified organic feed.

Acknowledging their role as industry pioneers, an Al Jazira spokesperson highlights the company’s history of impactful contributions to the egg sector. From revolutionising packaging with shrink-wrapped paper trays and recycled PET bottles to the introduction of nutrient-enriched eggs, Al Jazira remains at the forefront of innovation.

Committed to maintaining the highest standards of food safety and hygiene, Al Jazira prioritises customer trust and loyalty. Their certifications and accreditations attest to their unwavering dedication to delivering eggs of unparalleled quality.

The accolades bestowed upon Al Jazira’s Golden Eggs and Smoked Eggs, including the Superior Taste Award 2024 from the International Taste Institute in Brussels, further validate the company’s commitment to excellence. Judged by Michelin Star Chefs, these awards underscore the superior taste and quality of Al Jazira’s products on a global stage.

Al Jazira’s freshest Golden eggs are delivered daily across the UAE.

“Our extensive fleet of temperature-controlled vehicles and a robust distribution network ensures that your favourite Al Jazira products are readily available across hypermarkets, supermarkets and grocery stores near you. Understanding our customer’s demand on delivering fresh eggs to their door step, we started door delivery service of our wide variety of eggs, chicken and other poultry products with no minimum order requirement and no delivery charges for this service,” the spokesperson says.

“In addition to our commitment to delivering quality products, we actively engage with events promoting health, outdoor activities, and community involvement events emphasising the importance of robust health. By aligning with such initiatives, we not only advocate for fitness and well-being but also connect with our audience on a personal level, fostering positive brand associations with nourishing products, promoting an active lifestyle,” the spokesperson adds.

“At Al Jazira, we are committed to innovation and excellence, continuously researching and exploring new technologies, materials, and manufacturing processes. Our dedicated team ensures that each product meets the highest standards of quality, reliability and consumer expectations,” the spokesperson says. ■