ATM 2025: DDF wins 'Best Duty Free Shopping' title for 24th year

Dubai Duty Free has been named the 'Best Duty Free Shopping in the Middle East' for the 24th consecutive year at the Business Traveller Middle East (BTME) Awards 2025.

The awards ceremony was held at the InterContinental Dubai Festival City and marked the opening day of the Arabian Travel Market. The event recognised excellence across 40 categories in aviation, hospitality, and airport services. Organised by Motivate Media Group and Ink, the awards are based on reader and online surveys conducted between February 4 and March 7.

Dubai Duty Free was selected as the top duty free retailer in the region, ahead of nominees from Qatar, Oman, Bahrain, and Abu Dhabi.

Ramesh Cidambi, Managing Director of Dubai Duty Free, accepted the award alongside Sinead El Sibai, Senior Vice President – Marketing. Cidambi acknowledged the continuous support of the retailer's staff and expressed appreciation to those who voted in the survey.

The award was presented by Anthony Milne, Chief Commercial Officer of Motivate Media Group, in front of an audience of over 300 industry professionals.