SellAnyCar.com expands into Saudi Arabia after Saudi PIF investment

The new company called Kayishha will be headquartered in Riyadh

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Jeddah skyline Saudi Arabia
Jeddah skyline. SellAnyCar.com, a UAE-based online auto marketplace, on Wednesday said it is expanding into Saudi Arabia with the launch of a local unit called ‘Kayishha.’
Bloomberg

Dubai: SellAnyCar.com, a UAE-based online auto marketplace, on Wednesday said it is expanding into Saudi Arabia with the launch of a local unit called ‘Kayishha.’

The company’s entry into the Saudi market is supported by a recent $35 million investment from Sanabil Investments, a unit of the Saudi Arabia Public Investment Fund.

“We see tremendous opportunity for Kayishha to redefine how used cars are bought and sold in Saudi the same way SellAnyCar.com totally disrupted the UAE used car marketplace,” said Saygin Yalcin, founder and CEO of SellAnyCar.com in a statement.

Kayishha will have locations in high-traffic and easy to access shopping malls and retail centers in Riyadh, Jeddah and Dammam with a rapid expansion plan designed to open more than 100 locations within one year.

The company is also building its headquarters and customer service center in Riyadh.

“While Kayishha will employ both Saudi nationals and expatriates, the company will emphasize the hiring of local citizens, particularly in the customer service center which will be staffed entirely by Saudi nationals,” the company said in its statement.

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