Emirates Golf and HSBC collaborate on UAE CUP

The Emirates Golf Federation (EGF) and HSBC will bring together UAE nationals and top amateur players from the Asia-Pacific and Arab Golf Federations on October 25th – 27th, 2024 in the first edition of the UAE CUP, formally known as the Presidents Cup.

The 2024 UAE CUP will be held at Al Ain Equestrian and Shooting Golf Club (AESGC). Recognised as the oasis of the UAE, Al Ain Golf Club has been put on the map over the last two years hosting the Challenge Tour and other top amateur championships.

This year the EGF is introducing a new Elite Open Division, featuring the top players across Asia-Pacific, Middle East, Africa, and Europe. Over 50 international golf Federations have been invited to send their top male and female amateur golfers to compete in the Elite Division.

In addition to these players competing for World Amateur Golf Ranking points, the winners of the Elite Division will receive an invite to a Challenge Tour event for the top male and a Ladies European Tour event for the top female.

Mohamed al Marzooqi, Chief Executive Officer, UAE, HSBC Bank Middle East (HBME) said: “HSBC has been a sponsor of the Presidents Cup for more than seven years and we are excited to see the event evolve into the UAE CUP. With the new addition of the Elite Division, we will not only be finding the best UAE National golfer in the National Championship, but we will also give the top players in the region the platform to play at the next level, including at the Challenge Tour and Ladies European Tour. We aim to open up a world of opportunities for the next generation of golfers, strengthening the Asia-Middle East connection and enhancing the flow of talent across these key regions, further establishing the UAE as a hub for international golf.”

The annual National Championship tournament for UAE nationals will continue to take place over the weekend. This two-day championship will crown the top Emirati and will take place on October 26th and 27th.

“It is important for us to keep the integrity of the event by continuing to host, the UAE National Championship alongside the Elite Division,” aid General Abdullah Alhashmi, Vice Chairman of the Emirates Golf Federation.

“The goal for this event is to celebrate UAE golf in the local community and with our international Federation partners. The partnership with HSBC is important to the Emirates Golf Federation and UAE Golf. We will continue to work together to provide the best opportunities to see growth at all levels of the game.”

Finally, the weekend will feature a Future Falcons Par 3 Championship and Skills Challenge which is expected to host more than 100 kids from beginners to advanced levels.

The EGF is anticipating hosting over 250 players from over 50 different federations.