Dior reopens Dubai pop-up store
The unique pop-up store is opened in Dubai’s Nammos Beach Club
Dior has opened its unique pop-up store in Dubai’s Nammos Beach Club for the second time with exclusive new pieces on offer
In Jumeirah’s Nammos Beach Club Dior has opened its unique pop-up store for the second year running with original new pieces available for sale exclusively in Dubai.
The pop-up store is located inside two modules designed and created using sustainable methods and natural materials last year by Wasp, an Italian company specialising in 3D printing. They used clay, sand and organic fibres to 3D print a structure of these proportions for the very first time with a printing system developed entirely by Wasp. The company started thinking big in 2015 when Wasp first came up with a 12-metre tall 3D printer with an aim to build houses, evolving it to the Crane Wasp by 2018 and technology required for something such as the Dior pop-up store modules.
Inside the store at Nammos Beach Club shoppers can find designer Maria Grazia Chiuri’s creations from the Dior cruise 2023 collection, which include skirts, dresses and marinières, as well as Dior accessories and a selection of brand new pieces that are available exclusively in this location. Visitors have until May 15 next year to check out the new Dior pop-up store, which is well worth experiencing for its value as a fascinating architectural installation alone.