Enterprise SaaS/AI start-up Actyv.ai appoints Raghunath Subramanian as global CEO

Dubai-based Raghunath Subramanian has recently been appointed as the Co-Founder, Global CEO and Executive Chairman of the Enterprise SaaS platform, Actyv.ai.

Subramanian, who has been an early investor in the company, brings in more than two decades of expertise in technology, entrepreneurial and corporate space. He has also been a pioneer in Robotic Process Automation (RPA) & business process management (BPM), playing a critical role in evolving RPA into an industry. He was a founding member and India Chairman of UiPath and was integral in the company’s journey from a single digit million-dollar to multi-Billion-dollar enterprise listed on the New York Stock Exchange (NYSE).

Commenting on his new role, Subramanian said that his primary focus would be to take the firm’s BNPL x AI platform to enterprises, financial institutions and SMEs global. Adding that the role of these three sectors is integral not only for the UAE but also for the global economy, Raghu said that it is the need of the hour to digitize them while also to utilizing new-age tech like AI/Data Sciences to solve their issues.

Actyv.ai has created a platform from scratch for quick and efficient merchant onboarding for enterprises. The platform further assesses the financial health of the SMEs and provides an Actyv score. Based on this score, BNPL (Buy Now Pay Later) is provided to B2B companies. The company is in the midst of ramping up its product, engineering, and customer success and sales teams, and is scouting for talent both inside and outside India.

“While my immediate focus will be to establish the company’s foothold in India and the UAE markets, we plan to have London as a headquarters to cater to the European market and also mark our presence in Singapore as headquarters for the APAC region”, said Subramanian.

A firm believer of new-age start-ups’ ability to transform businesses globally, Subramanian has been an active investor and serves on the board of several noteworthy global start-ups like BritishVolt, Simple Energy, TenderCuts and Social Swag, among others.

Commenting on UAE’s start-up eco-system, Subramanian said, “It is very encouraging to see a conducive environment being created for the new-age companies in the UAE. The entrepreneurial culture, world-class infrastructure, easy and simple access to capital and geographic proximity to emerging markets of the world provides a good opportunity for companies to experiment, learn and grow. “