In Pictures: ‘Big Bad Wolf Books’ sale returns to Dubai

50%-80% discount at event that reinforces Dubai as preferred destination for culture

Last updated: April 16, 2022 | 14:46

Compiled by Devadasan K P, Chief Visual Editor

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Dubai: Packs of book hunters descended to Dubai Studio City on Thursday for the 3rd edition of ‘Big Bad Wolf Books’ in Dubai.

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Big Bad Wolf is known as the world’s biggest book sale with discounts between 50 to 80 per cent off the recommended retail price.

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The 11-day event which runs daily until April 24 has more than one million books.

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Sheikha Latifa bint Mohammed bin Rashid Al Maktoum inaugurated the third edition of the world’s biggest book sale, ‘Big Bad Wolf Books’.

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The event reinforces Dubai’s position as a preferred destination for knowledge enthusiasts.

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The Big Bad Wolf Books aligns with many of Dubai Culture’s sectoral priorities to promote the reading habit.

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Readers can access a variety of high-quality books, from bestseller titles, novels, science fiction, romance, literature and graphic novels, to books on business, self-help, architecture, cooking among many others.

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Book lovers must take advantage of the mega book sale and visit the event with their families as it offers books for everyone in the family.

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Big Bad Wolf Books is open 24 hours and admission is free for everyone.

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Founded in Malaysia in 2009, Big Bad Wolf Books has visited more than 12 countries so far, including Pakistan, South Korea, the Philippines, Indonesia, Singapore and the UAE.

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The book sale will also delight younger readers with its children’s books, featuring storybooks, activity books, board books, colouring books, picture books, and interactive books.

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The Big Bad Wolf Books sale was first launched in the UAE in 2018.

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