A scented Ramadan with The House of Armaf

Celebrated fragrance brand hosts exclusive Iftar gathering for community building

Last updated:
2 MIN READ

Dubai’s Ramadan scene was turned up a notch when The House of Armaf hosted a one-of-a-kind Iftar at the Secret Garden, W Dubai – The Palm. The evening was a sensory celebration of all things luxurious, as Armaf, Armaf Beauté, and Risala came together to connect and engage influencers, industry insiders, and collaborators in a whirlwind of fun activities through fragrance, beauty, and gourmet delights.

The first section of the evening welcomed guests into a lounge space where fragrance met mixology. The talented mixologists were on hand to serve up unique mocktails, including the Armaf Delight’s Island Bliss Piña Colada-inspired drink, Delight’s Yum Yum purple Mogu Mogu with vanilla ice cream, and Risala’s Kefi Latté caramel latte with whipped cream, adding a playful and refreshing twist to the evening.

Guests were invited to get creative, personalizing their Club de Nuit perfumes with their own unique touch, much like a chef perfecting a signature dish. A stunning perfume wall provided the perfect spot for guests to snap a selfie, all while indulging in their deliciously crafted concoctions.

Armaf Beauté took center stage with a glam session that served up beauty makeovers with a dash of Ramadan elegance. Guests had the chance to experiment with DIY beauty packaging options, create personalized beauty items, and pose in front of a playful PR display backdrop, all while quirky stickers added a fun twist. The beauty station kept the soirée fresh and interactive, with the chance to engage and be pampered in style.

Finally, the evening culminated with the gourmet food section, where the real fun began. Finally, the evening culminated with the gourmet food section, where the real fun began. Armaf’s Odyssey Candee sweetened the night with strawberry bubblegum cupcakes, leaving everyone delighted and craving more. Odyssey Dubai Chocolat left us in awe with their cheese kunafa, paired with a flowing chocolate fountain because, why not dip dessert into more dessert?

Meanwhile, Risala’s Kefi Frappé station gave guests the chance to inject their chocolate coffee tarts with different coffee shots. Yes, you read that right — injecting tarts with coffee. Delicious chaos, anyone?

As the night unfolded, a lavish Iftar buffet offered international flavors, while the soulful melodies of live oud and violin music set the mood. The evening wrapped up with personalized gifts, media wall moments, and a whole lot of laughter, leaving everyone with memories of an unforgettable Ramadan celebration that was as sweet as it was sophisticated.

Sign up for the Daily Briefing

Get the latest news and updates straight to your inbox