Emirates NBD wins top IT awards

Dubai: Emirates NBD announced today that its Internet banking platform had recently been recognised in the Banking and Finance Sector category, at the top IT awards in the region.

Emirates NBD won the ‘BFSI Deployment of the Year Award’ at the 3rd annual Computer News Middle East ICT Achievement Awards and the ‘Banking & Finance Sector Implementation of the Year Award’ at the 8th annual Arabian Computer News (ACN) Arab Technology Awards, respectively. The awards follow from the successful revamp of the Emirates NBD online banking system that offers e-banking customers greater look and feel as well as greater security to its Internet banking platform, in addition to value-added benefits as a result of improved technology.

At the ACN Arab Technology Awards, the Banking & Finance Sector Implementation of the Year award honours financial sector organisations that can truly demonstrate the efficient use of IT to create step change within the organisation, and change the face of the products and services offered to customers. The award also recognises organisations in the banking and finance sector that are at the forefront of IT adoption, even in difficult economic times.

Emirates NBD’s digital strategy was to accentuate the value of Online Banking by transforming it from a purely transactional service to a One-Stop-Shop for intuitive financial management. A project was undertaken to enhance its online banking platform, and provide a new age banking experience for its customers. Given the size of the Emirates NBD customer base and its future growth ambitions, the online banking platform was designed with intuitiveness, rich customer experience, security, performance and long term scalability as its five core design principles.