11 best viral beauty products TikTok made us buy this year, in UAE, for 2024

TikTok has become the favourite beauty shopping guide, turning everyday products into viral sensations that everyone needs to try. From skincare saviours to makeup must-haves, these products have sparked global trends. In 2024, the year has been full of beauty finds that TikTok can’t stop talking about—and trust us, these products are just as good as they look. Whether you're in the mood for a glow-up, an instant lash lift, or a new lip obsession, these viral beauty hits promise to deliver. Get ready to add these TikTok-approved beauty tips to your cart, because these aren’t just fads—they’re the real deal.

Ready to discover what’s taking the beauty scene by storm? Here are 11 of the best viral beauty products TikTok made us buy this year.

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1) Best Multi-Tasking Skincare Product: CHARLOTTE TILBURY Hollywood Flawless Filter

Charlotte Tilbury's Hollywood Flawless Filter is the TikTok-approved glow-up secret everyone’s been buzzing about. It's a multi-tasking delight as many users say, as it delivers a smooth, luminous finish. TikTok admires how it blurs imperfections and creates that 'I woke up like this' dewy glow that instantly makes you look like a glowing goddess. The user YoungCouture gives a lowdown on how to do it: "Apply on the high points of your cheek, your temples, right above your eyebrows, the bridge of your nose and the tip of your nose, your chin and right above your lip." After she applies it, she notes the glow and how flawless her skin looks. So, whether you’re mixing it with foundation for an extra glow boost, using it as a highlighter, or rocking it solo for a natural, radiant look, it adapts to whatever vibe you’re going for. The best part? It’s got skin-loving ingredients that hydrate and smooth, all while making sure you look good for the camera.

2) Best Lip Oil: Christian Dior Addict Lip Glow Oil

Your lips need a little TLC, and the Christian Dior Addict Lip Glow Oil is here you help. This glossy, non-sticky oil hydrates, nourishes, and enhances your natural lip color with a sheer tint, giving your pout a plump, healthy glow. Infused with hydra-boost, it provides long-lasting moisture without the heaviness of traditional glosses. The colour-reacting pigments create a personalised shade that adapts to your lips, making it feel like it was made just for you. TikTok influencers love how effortlessly it gives a high-shine finish that looks and feels like a mini luxury moment. Whether worn alone for a fresh, natural look or layered over lipstick for added gloss, this lip oil brings a touch of glamour to your beauty routine.

3) Best Liquid Blush: Rare Beauty Soft Pinch Liquid Blush

A vibrant, lightweight liquid that delivers bold, buildable colour with a soft, airbrushed finish—sounds like a dream, right? Enter Rare Beauty’s Soft Pinch Liquid Blush. Even popstar and actor Selena Gomez swears by it, showing off how she applies a few dots to her hand, blends, and effortlessly glides it onto her cheeks for that perfect glow. Whether you’re after a subtle flush or a bold pop of pigment, a little goes a long way, making it easy to customize your look. TikTokers claim about how it melts into skin like magic, leaving behind a smooth, dewy finish without any patchiness. Plus, with a range of shades to flatter every skin tone, this blush is the perfect way to add a fresh burst of colour to your routine.

4) Best for Skin Protection: D-Bronzi Antipollution Sunshine Serum

Craving that sun-kissed glow without the sun damage? Well, we might have just the thing for you. The D-Bronzi Anti-Pollution serum combines the benefits of skincare and a bronzer, delivering a natural, radiant bronze while protecting your skin from environmental stressors like pollution. Its rich, hydrating formula is packed with antioxidants, making it an ally for anyone looking to add a little glow to their complexion without the harmful effects of UV rays. TikTokers say it gives their skin that perfect, healthy glow—whether worn alone for a dewy finish or mixed with your foundation for a sunlit radiance. Lightweight and easy to apply, the D-Bronzi Serum doesn’t just make your skin look gorgeous, it also nourishes and defends it.

5) Best Brightening Serum: Glow Recipe Watermelon Glow Niacinamide Hue Drops Sun Glow Serum

A bottle of sunshine for your skin! This bottle is packed with the goodness of watermelon extract and niacinamide to deliver hydration, even out your complexion, and leave you with a luminous, healthy glow. TikTokers say it transforms their skin, leaving it looking fresh and radiant—like you’ve just spent the day basking in the sun (without the harmful rays, of course).

The truth behind this serum lies in its ability to brighten and smooth your skin, thanks to niacinamide, while the watermelon extract helps hydrate and soothe, giving you that juicy, plump skin look. Whether you use it as a serum for that subtle, glowing finish, or mix a few drops with your moisturizer or foundation for a lit-from-within radiance, this serum has the versatility to make your skin radiant. The lightweight formula makes it perfect for layering, and it smells like a refreshing watermelon treat! Who can resist that?

6) Best Voluminising Mascara: MAYBELLINE 2 x Lash Sensational Sky High Mascara

A little drama never hurt anyone, and Maybelline’s 2x Lash Sensational Sky High Mascara is here to prove it. As TikTok says, this mascara delivers a dramatic, sky-high look with impressive length and volume. Thanks to its flexible, bamboo-infused formula, it coats every lash from root to tip, lifting and separating without any clumps. The slim, flexible brush reaches even the tiniest lashes, including the inner corners and lower lash line, giving you a full, fanned-out effect. Bold, fluttery lashes that stay soft, lightweight, and smudge-free all day long? Yes, please. Whether you’re after a natural look or layering for full-on drama, this mascara promises voluminous, long-lasting lashes that won’t quit. The perfect mix of affordable luxury and stunning results—your lashes have never looked better.

7) Best Exfoliating Treatment: The Ordinary AHA 30% + BHA 2% Peeling Solution

A little bottle of magic for your skin, but with a spicy twist. The Ordinary AHA 30% + BHA 2% Peeling Solution is packed with 30% glycolic acid (AHA) and 2% salicylic acid (BHA) to exfoliate your skin, sloughing off dead skin cells and clearing out pores to reveal a smooth, glowing complexion. Think of it as a mini facial at home—minus the hefty price tag. It might tingle a bit as it exfoliates, keep in mind. TikTok users love the instant brightness and softness it gives their skin after just one use. With regular use, they promise that you will notice fewer breakouts, smaller pores, and a radiant complexion.

8) Best Skin Tint: FENTY BEAUTY Eaze Drop Blurring Skin Tint

Ready to drop the mic on dull skin? Well, the Fenty Beauty is here to help. It blends like a 'dream', as TikTokers vouch, blurring imperfections and leaving you with a natural, dewy finish that looks like you’ve had a full-on glow-up session. TikTok user Shazia Amar applies it in a video, calling it 'unreal'. It appears to perfect the 'no-makeup makeup' look—light coverage that still hides redness, uneven tone, and blemishes. It’s buildable, so whether you’re after a subtle glow or a bit more coverage, it’s got you covered without feeling heavy. Plus, with an extensive shade range, there’s a perfect match for every skin tone. Lightweight, breathable, and blurring? Say hello to your new complexion obsession.

9) Best Hydrating Cleanser: CeraVe Hydrating Cleanser For Normal to Dry Skin

CeraVe Hydrating Cleanser for Normal to Dry Skin is like a tall glass of water for your face. It gently removes dirt and makeup while replenishing your skin’s natural moisture, leaving it feeling soft and refreshed. TikTokers have shared about how this creamy cleanser turns their skincare routine into a soothing spa moment—no tight, dry feeling after use, just smooth, hydrated skin. Packed with essential ceramides and hyaluronic acid, it’s a hydration powerhouse that cleanses without over-drying, making it perfect for anyone with dry or sensitive skin. With its no-fuss, fragrance-free formula, this cleanser is a must-have for a balanced, glowing complexion. If your skin is craving some TLC, CeraVe’s got you covered.

10) Best Sunscreen: SUPERGOOP! Glowscreen Sunscreen

Supergoop! Glowscreen Sunscreen is a multitasker in your skincare lineup—protecting your skin from the sun while giving you a glowing, dewy finish that’s basically a highlighter for your face. This sunscreen is a TikTok favourite for a reason: It goes on smooth, absorbs quickly, and promises to leave you with a radiant, lit-from-within glow—no greasy residue in sight. Infused with SPF 40, it’s like the bodyguard your skin deserves, shielding you from harmful UV rays while keeping your complexion luminous all day long. Plus, it’s packed with hyaluronic acid and niacinamide to hydrate and soothe, so you’re not just glowing on the outside, but taking care of your skin on the inside, too.

11) Best Lip Gloss: Too Faced Lip Injection

Plump up your lips with the Too Faced Lip injection, as it combines a blend of botanical extracts and a tingling formula to give your lips a fuller look. TikTokers love the instant results, with lips appearing noticeably fuller and smoother after just one swipe. It’s not just about the plump, though—it also hydrates and nourishes, leaving lips soft and comfortable, not the least bit sticky or uncomfortable.

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