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Rap legends Nas, LL Cool J come out for hip-hop museum groundbreaking

Museum is part of $349m mixed-use project along the waterfront in the South Bronx



Nas and LL Cool J attend the Universal Hip Hop Museum groundbreaking ceremony on Thursday, May 20, 2021, in the Bronx borough of New York.
Image Credit: Charles Sykes/Invision/AP

Musical luminaries including Nas, LL Cool J, and Fat Joe came out Thursday to the birthplace of hip-hop for a ground-breaking ceremony to launch the capital campaign for the new Universal Hip Hop Museum.

They joined a slew of politicians in the Bronx, where the now-global cultural force that is hip-hop has its roots.

Fat Joe speaks at the Universal Hip Hop Museum groundbreaking ceremony.

Chuck D.

Nas and LL Cool J.

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“Hip hop made me believe that anything was possible,” said LL Cool J. “This was like the first time where I felt like, ‘Wow, it’s possible to be powerful. It’s possible to be somebody. It’s possible to have meaning in this world.’”

The museum is part of a $349 million (Dh1.2 billion) mixed-use project along the waterfront in the South Bronx.

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The first phase of the development, called Bronx Point, will provide affordable housing and public open space. It also is slated to include cultural and community-focused programming, including the permanent home of the Universal Hip Hop Museum.

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