Digital commerce startups can apply for this new Dubai growth programme

Founders will gain mentorship, pilot opportunities and access to potential investors

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2 MIN READ
Global Call for Application to be launched on 10 August 2026 to identify high-potential startups for the inaugural incubation cohort
Global Call for Application to be launched on 10 August 2026 to identify high-potential startups for the inaugural incubation cohort
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Dubai: Digital commerce founders seeking to enter or expand in Dubai will be able to apply for a new incubation programme offering mentorship, corporate pilot opportunities and access to potential investors.

Dubai CommerCity has partnered with NQuBator to launch the programme, with applications for its first cohort opening globally on August 10.

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Selected startups will join a structured incubation programme beginning in October 2026, where they will receive support to refine their business models, test their solutions and prepare for expansion.

What selected startups will receive

The programme will provide tailored mentorship, expert advice, capability-building support and access to industry networks.

Dubai CommerCity will also help participating startups explore pilot projects with corporate partners and connect with investors and strategic partners through demo days and engagement events.

Eligible companies will receive support with business setup, regulatory guidance and market entry through Dubai CommerCity’s wider ecosystem.

Applications open to founders worldwide

Entrepreneurs and emerging startups from around the world can apply for the inaugural cohort, which will focus on opportunities and challenges across the digital commerce sector.

Promising applicants will be chosen for the October intake, with the programme designed to help founders turn early-stage concepts into commercially viable businesses.

Dubai CommerCity is a free zone dedicated to digital commerce and operates as a joint venture between the Dubai Integrated Economic Zones Authority and Wasl Properties.

Nivetha Dayanand is Assistant Business Editor at Gulf News, covering aviation, financial markets and commodities. A business and financial journalist with a strong interest in multimedia storytelling, she regularly takes complex financial and economic subjects beyond the written word, producing explainer videos that make them easier for a wider audience to understand. Nivetha has interviewed senior policymakers, business leaders and global financial figures both on and off camera. Her past guests include UAE Minister of Economy and Tourism Abdulla bin Touq Al Marri, Khaled bin Alwaleed Al Saud, a member of the House of Saud and the founder and CEO of KBW Ventures, Jihad Azour, Director of the Middle East and Central Asia Department at the International Monetary Fund and Indian ministers Hardeep Singh Puri and N. Chandrababu Naidu. She has also hosted and moderated panels, conferences and awards shows, bringing her newsroom experience to live conversations on business, finance and the economy. An Erasmus Mundus journalism alum, Nivetha is drawn to stories that affect people directly and to reporting that gives a platform to voices that might otherwise go unheard. She was among the first journalists to speak to Petrofac employees in the UAE about unpaid salaries, broke the news of the planned demolition of Dubai’s well-known “Toyota Building”, and helped set the record straight on widely circulated claims that a giant replica of the Moon was coming to Dubai. More recently, her exclusive interview with EDGE Group CEO Hamad Al Marar revealed how the UAE-based defence group deployed its systems along the country’s shore border and established a geofence around the UAE within 48 hours of the February 28 escalation. Prior to joining Gulf News, Nivetha worked at ITP Media, where she helped launch Finance Middle East, a new publication covering the region’s financial sector. Her role spanned reporting and editing, video production, interviews and events. Across print, digital, and video, she focuses on finding the people behind business stories and explaining why those stories matter to the audience reading or watching them.

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