Is your bank merging or changing owners? How to decide on whether to shop around or stay put
If you're a customer who is coming to or leaving a bank, evaluate your banking needs.
Bank mergers and acquisitions happen regularly and can lead to streamlined services and better offerings for consumers, but they can also sometimes create challenges like less access to branches or customer service difficulties.
If your bank is merging or being acquired, it will probably try to make the transition process of moving your account as frictionless as possible. But if the new bank doesn't have the services and features that you need, you'll probably want to shop around for another bank.
How to handle changes with your bank
For the most part, the best way to handle changes to your account after a merger is to be patient, weigh your options and keep track of any new debit cards or documents that your new bank sends you. With a merger, your bank won't typically close your account and will work with you to get set up as a customer of the new bank.
“Mergers give banks the opportunity to expand horizontally and vertically faster and more efficiently,” said Francisco Alvarez-Evangelista, advisor at US-based financial analysis company Aite-Novarica Group. “More likely than not, they want to keep your business and they're going to do their best to make sure the customer experience stays consistent.”
Your bank will consolidate customer accounts under the new brand and will communicate anything you need to do, such as setting up new login information or updating auto-pay and direct deposits with your new routing and account numbers.
Alvarez-Evangelista predicts that bank mergers will continue to be common in the near future as banks try to be more competitive.
Common challenges when banks merge
When banks merge, the new bank may opt to close branches, which can make it harder for some customers to access in-person services.
It was reported in December 2021 that the number of bank branches worldwide was already steadily declining in the decade before the COVID-19 pandemic, but the pandemic encouraged banks to become even more online-friendly. Many offered more remote customer service options and closed branches.
Users can also experience transition issues that might make it difficult to stick with their bank after a merger. Here’s an instance.
When the exclusively-online financial services company Simple announced that it would be shutting down its services after being acquired by Spanish bank BBVA in early 2021, many former customers of the neobank (exclusively online bank) were frustrated by the rough transition of their accounts into BBVA accounts. This included complaints about technical problems, long customer service wait times and losing savings and budgeting features.
Azlo, a small-business bank subsidiary that was also owned by BBVA, closed at the same time as Simple. Financial blogger Garit Boothe said through direct message that Azlo recommended he move to another small-business bank called Novo. The two banks made it relatively easy for him to transfer his money, but he said it was still a frustrating experience to get everything set up.
“I remembered to download my bank statements so that I would have records from my old bank,” said Boothe. “However, reconciling inflows and outflows from the old bank account versus transfers from one account to the other was a chore.''
How to shop for a new bank
If you aren't loving the direction your bank is headed after a merger, here are some factors to consider when researching a new bank.
• Fees: Monthly maintenance fees and overdraft fees should be major considerations when looking at new bank accounts. Since overdraft fees are charged per occurrence, it can be incurred multiple times per day.
• Minimum balances: Some banks require a minimum account balance to keep your account open, while others might require a minimum direct deposit amount to access certain features or to avoid monthly fees.
• Interest rates: Banks are starting to offer higher rates again, so shop around for the best interest rates before you decide to stick with your bank.
• Branch access, ATMs and remote customer service: If face-to-face customer service is important to you, you'll want to opt for a bank that has branches near you. If you don't need branch access, look for a bank with a large ATM network, a good ATM fee reimbursement program and customer service options, such as online chat or extended business hours for phone support.