Abu Dhabi launches new permit service for property ads to combat fake listings

ADGM collaborates with Madhmoun to ensure all property listings are verified and genuine

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STOCK ADGM / Abu Dhabi Global Market
The advertising permit service is now available on the AccessRP platform and has been fully implemented across ADGM’s jurisdiction, on both Al Maryah and Al Reem Islands.
Afra Alnofeli/Gulf News

Abu Dhabi: In a move to protect consumers and boost confidence in the market, Abu Dhabi Global Market (ADGM) said it is launching a new ‘Real Estate Advertising Permit’ service.

The service, launched on ADGM’s AccessRP platform, will require a mandatory permit for all property advertisements within its jurisdiction, directly targeting the widespread issue of fake and misleading listings.

This initiative is a collaboration between the ADGM Registration Authority, the Department of Municipalities and Transport (DMT), and the Abu Dhabi Real Estate Centre (ADREC). It leverages the power of Madhmoun, the UAE’s first government-regulated Multiple Listing Service (MLS), to verify the authenticity of every property advertisement.

The integration of Madhmoun with ADGM’s new permit system creates a powerful tool for a transparent and secure real estate market.

The move is designed to combat unverified, duplicate, and inaccurate property ads that often mislead potential buyers and renters. By requiring a permit for every listing, the new service ensures that all published advertisements are legitimate and that the information they contain has been officially verified.

According to an ADGM statement, the new permit service is part of the financial centre’s ongoing efforts to advance governance, transparency, and investor protection.

By creating a unified, trustworthy platform for property listings, ADGM and its partners aim to elevate market standards and empower aggregators with a reliable source of verified data.

This streamlined approach saves time for all parties involved, allowing buyers and renters to focus on genuine opportunities with confidence.