BRIDGE Summit 2025 unveils record global lineup and mega program

BRIDGE Summit 2025, the world’s largest debut media event, announced updated participation figures during a meeting with more than 100 content creators. Led by Abdulla bin Mohammed bin Butti Al Hamed, Chairman of BRIDGE, and Dr. Jamal Mohammed Al Kaabi, Vice Chairman, the briefing outlined program details, technology initiatives, and global partnerships ahead of the Summit’s launch this December.

The event will welcome 60,000 participants from 132 countries, featuring 430 speakers from 45 countries, 1,200 CEOs from global media, technology, and entertainment companies, 260 advertising agencies, and nearly 5,000 media professionals.

Held across 1.65 million sq. ft. at the Abu Dhabi National Exhibition Centre (ADNEC), the Summit will run December 8–10 and feature seven tracks: Media, Creator Economy, Music, Gaming, Technology, Marketing, and Picture. The tracks are designed as an interconnected framework reflecting how global content and entertainment industries operate today.

Sheikh Abdullah highlighted the UAE’s investment in advanced media infrastructure and emphasized BRIDGE as a platform supporting innovation, professional development, and sustainable growth across media sectors.

Dr. Jamal Al Kaabi outlined the Summit’s structural design, noting that the tracks represent the integrated system that drives today’s content ecosystem, where data, platforms, creativity, and technology shape global impact.

The Summit has launched the Bridge App, allowing attendees to browse the program, build agendas, book meetings, access livestreams, receive updates, and save content. The app serves as a year-round engagement platform.

The three-day schedule includes 300+ activities, with 200 sessions, 15 closed-door roundtables, 20 workshops, and daily networking programs. Evening performances will feature global comedy, music, and live arts talent.

More than 1,000 exhibitor applications have been received, covering media, creative technology, gaming, AI, production, and content platforms. Over 100 startups will join the Startup Hub to connect with investors and industry partners.

The exhibition floor will include the ChinaJoy Pavilion with 25+ gaming companies and a major Sony pavilion offering workshops and technology demonstrations. A dedicated gaming zone, created with Aspire, will feature VR and AR experiences.

Major technology companies will host dedicated activations:

ChinaJoy will host one of the largest gaming and entertainment showcases, and Sony will lead the exhibition with its largest regional pavilion.