Thiruvananthapuram: The Kerala Tourism Facebook page has secured the first place among FB tourism pages of all states across the country in 2017, officials said on Wednesday.
The Kerala page, which has garnered 1.5 million likes, secured first place in a ranking done by Facebook based on total engagement with tourists that included reactions, shares and comments in the previous calendar year of 2017 of various state government's Facebook tourism pages in the country.
The Kerala Tourism page pushed the Jammu and Kashmir Tourism department's Facebook page to the second place, while Gujarat's page came third.
Rani George, Secretary, Tourism, said Kerala Tourism has been able to successfully convey the reasons why Kerala is a destination that should be on every traveller's itinerary. "The department's presence on social media has taken this message across to millions across the world."