In Dubai's Nad Al Sheba, an Emirati man’s apology sign at construction site wins hearts amid noise

Dubai: Construction noise is a familiar nuisance in Dubai’s fast-growing neighbourhoods, but in Nad Al Sheba-4, one resident has turned it into a lesson in courtesy.

Outside an unfinished villa, a large printed sign from Emirati homeowner Mohammed Ali Al Falasi greets passers-by — not with a warning, but with an apology.

“Apology… and sorry for the inconvenience,” the sign reads in bold, clear type. “My dear neighbours, the Prophet urged kindness towards one’s neighbour and the rights they have. I apologise for any disturbance I have caused in the past or may cause in the future, and I hope to complete the construction soon so I can be honoured with your good neighbourliness. Your brother, Mohammed Ali Al Falasi.”

The gesture, Al Falasi says, was inspired by his wife before the first bricks were laid. She urged him to prioritise the comfort of the neighbourhood as much as the progress of the build.

“Even when I’m not there, I wanted my neighbours to know I respect their patience,” he told Emarat Al Youm.

Construction in Dubai’s residential districts often comes with the rumble of trucks, drilling, and demolition — an unwelcome intrusion for those seeking peace after a long day. But Al Falasi’s sign has turned an everyday irritation into a moment of shared civility.

The reactions have been warmer than he expected. One neighbour he had never met called to assure him: “Do whatever you need, you are a valued neighbour.” Others said they were looking forward to welcoming him into the community once the home is complete.

The story resonated far beyond Nad Al Sheba after a photo of the sign began circulating on social media, attracting praise for its display of respect and empathy.

Some noted that similar gestures have appeared elsewhere, with homeowners distributing apology cards before starting construction.

Al Falasi said: “Being a good neighbour doesn’t start when you move in. It begins the moment you decide to build here, and it never ends.”