Eid Al Adha 2025 in Dubai: Massive savings for Eid shoppers as 90% sale kicks off

Dubai: With Eid Al Adha just around the corner, Dubai on Friday kicked off one of the year’s most anticipated retail events, the citywide 3 Day Super Sale (3DSS)

Organised by the Dubai Festivals and Retail Establishment (DFRE) and running until June 1, the shopping extravaganza is offering residents and tourists a chance to enjoy savings of up to 90% across more than 2,500 stores.

Shoppers can expect steep discounts across fashion, beauty, tech, home, and children’s essentials. The event transforms the city into a festive shopping haven, giving families and individuals the perfect opportunity to prepare for Eid gatherings, find thoughtful gifts, and refresh their wardrobes.

From stylish wardrobe updates to seasonal must-haves, fashion lovers will find something for every taste and age group. Shoppers can explore collections for men, women, and children at significant markdowns. Beauty enthusiasts can also enjoy deep discounts on skincare, cosmetics, haircare and fragrance staples that are ideal for Eid gifting or pampering.

For those embracing the athleisure trend or gearing up for summer workouts, activewear and footwear promotions are in full swing. Plus, stylish shoes and accessories are available at reduced prices, offering the perfect finishing touches to any Eid outfit.

Tech fans are in for a treat, with major discounts on electronics, gadgets, and gaming gear. Home décor lovers can make their spaces Eid-ready with deals on furniture, kitchenware, and lifestyle upgrades. Parents can also take advantage of offers on toys, kidswear, and baby gear, ensuring little ones are part of the celebration too.

Beyond the discounts, shoppers have the chance to win big in prize draws and maximise benefits through participating loyalty programmes that offer cashback, points, and air miles.