Dubai: Around 5.6 million guests who visited Global Village in all its 159 days of operation this season generated some Dh2.3 billion in business transactions at the park.
Global Village, the region’s first multicultural festival park, closed its gates on its 21st season on Saturday after a successful run that culminated with a record-breaking attendance of 5.6 million guests.
These guests also gave a score of 9 out of 10 in its Guests Happiness Index, marking the great success this season had while spreading happiness across its millions of guests through a wide range of cultural and entertainment experiences.
On its last weekend, Global Village hosted two back-to-back concerts on Friday and Saturday; a total number of 27 concerts were held this season.
Some of the biggest Asian and Arab artists performing at its main stage included names such as Nancy Ajram, Myriam Fares, Sunidhi Chauhan, Atif Aslam, Mika Singh, Mohammad Assaf, Cheb Khaled, Balqees, Tamer Hosny, and Majid Al Mohandes amongst others.
Visitors had many opportunities to win big this season, with more than Dh2 million dirhams given away over the 159 days it was open.
Ahmad Hussain Bin Eisa, CEO of Global Village, said all their initiatives and endeavours across each and every single touch point had been made with the singular vision of enhancing the guest experience irrespective of their nationality, age or profile.
“Global Village, especially in its 21st season, has strived to create a new experience every day for each and every one – residents and tourists alike. The shopping, dining, fun fair and entertainment experiences were authentic and of a world-class level, which I believe is one of the reasons why Global Village has become a strong driver for tourism in Dubai.”
Ahmad Hussain added that Global Village had tied up with 52 tour operators and increased its presence in different markets through exhibitions and road shows.
Another achievement, Hussain said, was the independent findings of YouGov Brand Index which ranked Global Village as the number one leisure and entertainment destination in the UAE.
BOX:
Facts & figures
- 159 days of operations
- 78 fireworks and fountain fireworks displays
- 600,000 soft toys given away at Fantasy Island
- More than 1.5 million cups of karak chai sold
- 10,000 exhibitors participated
- New pavilions: Far East pavilion (Japan, South Korea, Indonesia, and the Philippines); the Algeria pavilion, and the Eastern Europe pavilion (Romania, Serbia, and Ukraine)