Dubai: More than 30 social media influencers and organisations were awarded on the opening day of the second edition of the Arab Social Media Influencers Summit (ASMIS) at the Dubai World Trade Centre. 

His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, and Ruler of Dubai awarded the winners in 20 different categories.

The awards were split into two categories, one for individuals, and another for institutions who have made a positive impact on the development and prosperity of their communities, while contributing to the progress and development of people.

Lt. General Shaikh Saif Bin Zayed Al Nahyan, Deputy Prime Minister and Minister of Interior received the social media pioneer award for the government sector.

Also attending the award was Shaikh Hamadan Bin Mohammad Bin Rashid Al Maktoum, Crown Prince of Dubai, Shaikh Maktoum Bin Mohammad Bin Rashid Bin Maktoum, Deputy Ruler of Dubai, and Shaikh Mansoor Bin Mohammad Bin Rashid Al Maktoum.  The second edition of the Arab Social Media Influencers Summit (ASMIS) opened today at the Dubai World Trade Centre.

Running from 13-14 December, this year’s ASMIS lineup will bring together leading Arab and international social media influencers, including singers Hussain Al Jasmi and Balqees.

Organized by the Dubai Press Club (DPC), the sessions will highlight the importance of ASMIS as an effective platform of using social network platforms in the service of the society.

This year’s edition includes various styles of sessions, one of which is Dardachat, which are 15 minutes sessions hosting prominent Arab and international social media influencers from various sectors.

The speakers include Shaikh Majid Al Sabbah, who is known for his informative and interactive presence on Snapchat, Dr Travis Stork, celebrity host of the international TV show The Doctors and Ola Al Fares, a media personality and one of the active social media influencers in the humanitarian field are among the speakers.

Fares will talk about engaging the public on social media for humanitarian cause, while Emirati singer Hussain Al Jasmi, will discuss how social media influences art and supports an artist to convey his positive messages to a larger number of people.

The popular singer Balqees will also share her success story and how she strives to utilise social media platforms in interacting with her followers, especially on Snapchat.

Dardachat sessions are open for larger number of audiences attending the summit and aim to provide a unique opportunity to directly learn from the experiences of top social media influencers.

Simon Pierro, the internationally famous magician and TV presenter also known as the ‘iPad magician’, will perform tricks using the ipad at the summit.

The summit will also honour the winners of the Arab social media influencers award. The award has 20 categories for individuals and organisations.

The categories include government sector, private sector, bloggers, media, sport, tolerance and positivity, community service, education, youth, technology, business, economy, politics, health, arts, security and safety, shopping, environment, tourism and entertainment.

This year’s edition is expected to attract more than 1,500 social media influencers and experts.