Dubai: The UAE media were given a preview of Dubai's newest Apple Store at Mall of the Emirates on Tuesday.
As promised in an interview with Apple's SVP of retail and online sales, this Apple Store has many of the features of people will recognise, such as oak tables and colourful displays, and some new features.
The new Apple Store at Mall of Emirates include a giant video wall next to relaxing area with tables and trees. Picture: Scott Shuey
Green is the colour of choice at the store, with has trees brought in from the Netherlands and a 'green wall'. It has plenty of leather seating and is lit with natural light. It also includes a giant video wall next to a relaxing area with tables and trees
UAE journalists got a chance to check out the line of iMac and Apple Watches with line of its wrist bands getting its own display besides Beats headphones.
Apple has collaborated with calligrapher Samir Sayegh to celebrate the opening of their official stores in the UAE, in Dubai and Abu Dhabi.
Apple's head of retail for Europe and Middle East addressed the media at the store's opening. Media were set to get a peek at the Abu Dhabi store later on Tuesday afternoon.
The store is scheduled to open on Thursday.
