Holi, the festival of colours is just around the corner. When the world is becoming more conscious about the environment, Al Adil has initiated measures to make the celebrations in an organic manner. Al Adil Trading Co LLC, the UAE’s leading name for Indian food stuff has set in place a wide range of products to make this year’s Holi celebrations a spectacular one.
The product portfolio includes a wide range of eco-friendly products in order to make this year’s Holi celebrations eco-friendly. The festival of Holi is one of the most colourful Indian festivals and is celebrated with a beautiful blend of vibrant colours and festivities, according to Dr Dhananjay (Jay) Datar, Chairman and Managing Director, Al Adil Trading.
“The younger generation are very conscious about the environment. At Al Adil, we take great pride in the fact that we give due importance to social responsibility. Our commitment to the society has motivated us to introduce a portfolio of products that cater specifically to environment conscious people. We are always in the forefront when it comes to social responsibility and this is yet another initiative from our side to make this world a better place to live in,” says Dr Datar.
Hrishikesh Datar, Director, Al Adil Trading, says, “We have worked out a special offer where customers get special prices to celebrate Holi with our special products. To make the festival of Holi colourful, we have an exhaustive range of organic colours that help to prevent any damage to skin and hair. It is a well-known fact that chemical colours, especially metallic colours, should not be used since they damage the skin as well as hair and the effects can be quite dangerous to the human body. Our organic and herbal colours like vegetable colours, turmeric, colours made from flower and fruit extracts are safe and people can enjoy the festivity without causing any harm to themselves. These colours are harmless and can be easily washed off.”
Outlining the product range, Rohit Datar, Director, Al Adil Trading, states that they have introduced a whole range of products including foodstuff to meet the growing demand for high quality Indian food stuff that takes into account the need for a healthy diet option.
“The product range includes Peacock organic Holi / normal Holi colur, Pichkari, Peacock Jawar dhani, Guruji badam kesar, Peacock thandai masala, Haldirams soan papad, Vijaya happus alphonsa, Haldirams gulab jamun, Haldirams classic rasgulla, Pitambari devbhakti champa / mogra lavender agarbatti, Pitambari devbhakti champa / mogra rose agarbatti, Param desi ghee, Peacock multi grain atta and many more.
"We have introduced gujiya, a sweet deep-fried dumpling stuffed with a mixture of sweetened khoya and dried fruits. There is also a range of laddoo as well as other sweets and savouries. The acceptance by customers to our organic range of products as well as multigrain atta, soya bean atta, low fat atta, diabetic atta and Ccolesterol management atta has been phenomenal, especially among the health conscious people of the UAE.”
Al Adil Trading, under the dynamic leadership of Dr Datar, popularly known as Masala King, has taken the responsibility of providing healthy options to its valued customers.
