ICF Middle East
ICF Middle East Prism Award Image Credit: Supplied

The International Coaching Federation (ICF) celebrates the growth of professional coaching in the Middle East with the announcement of the five finalists for the ICF Middle East Prism Award 2021: Abu Dhabi National Oil Company, Abu Dhabi School of Government, Ahli Bank Oman, ARAMEX Bahrain and Saudi Industrial Development Fund (SIDF).

The ICF Middle East Prism Award is a highly competitive international award celebrating businesses and organizations that have built strong coaching cultures.

ICF
Image Credit: Supplied

The 2021 ICF Middle East Prism award ceremony is a free online event that will take place on September 29 at 7.30 pm Dubai time. It will celebrate 2021 winners but also feature an interactive panel discussion with representatives from past Prism award winners (Bahrain Institute of Public Administration and DU - Emirates Integrated Telecommunication Company) who will tell you more about how they achieved their successful coaching program.

A Director at Qatar Financial Center described the benefits of their award-winning coaching program: “It increased the engagement of employees through self-awareness, empowering and enabling more trust, improved behaviours and greater transparency. The program led to higher performance and impacted the entire QFC internally and externally.”

When you employ an ICF-credentialed coach, you can be confident you will receive high quality coaching and a positive ROI. "Our highly experienced and credentialed ICF professional coaches follow a rigorous code of ethics and coaching core competencies that gives CEOs and HR directors faith they will get tangible results," says Rainer Pratl, ICF Strategic Development Director for EMEA.

ICF is represented in more than 10 countries in the Middle East by 900+ ICF professional coaches who have met the rigorous ICF requirements and partner with their clients in a creative and thought-provoking process that inspires them to maximize their personal and professional potential, as per ICF’s definition of coaching.

ICF is the world’s largest organization leading the global advancement of the coaching profession and fostering coaching’s role as an integral part of a thriving society. Founded in 1995, its 39,000-plus members located in more than 145 countries and territories work toward common goals of enhancing awareness of coaching and upholding the integrity of the profession through lifelong learning and upholding the highest ethical standards. Through the work of its six unique family organizations, ICF empowers professional coaches, coaching clients, organizations, communities and the world through coaching.

For more information, visit https://www.icf-events.org/chapter-event/5th-icf-middle-prism-award-ceremony/