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With the new school year on the horizon, Daiso Japan, the leading Japanese value store in the UAE, has launched a comprehensive back-to-school campaign, the retail chain said in a media release. Offering over 80,000 products across its more than 80 stores in the region, including the UAE, Saudi Arabia, Kuwait, Oman, Qatar, and Bahrain, Daiso Japan aims to provide families with a convenient and affordable shopping experience.
The largest collection of kids' characters
Daiso Japan boasts the largest selection of character-themed back-to-school items in the market. With over 3,000 products featuring beloved characters like Disney's Mickey and Minnie Mouse, Frozen, LOL Surprise dolls, and popular superheroes, the store offers something for every child. Additionally, fans of sports can find merchandise featuring Real Madrid and Barcelona.
All-in-one school bag sets
To streamline the back-to-school shopping process, Daiso Japan offers practical school bag sets. Available in 5-in-1 and 6-in-1 options, these sets include a school bag, lunchbox, water bottle, name tag sticker, and pencil case. Priced competitively between Dh89 and Dh99, these sets provide exceptional value.
Stationery collection
Daiso Japan's stationery collection is a standout, featuring character-themed notebooks, colouring books, markers, pens, and pencils. The store also offers a variety of creative writing tools, including erasers and sharpeners in various designs. For young artists, Daiso Japan provides an array of paints and DIY kits to spark creativity.
Shop smart, save big
With prices starting from just Dh3, Daiso Japan ensures affordability without compromising on quality. The back-to-school collection is designed to offer excellent value while adhering to the highest safety standards.
In-store competition with prizes
According to the media release, Daiso Japan is hosting a competition at 14 of its stores, to add an element of fun. Children can participate by writing their dream job on a board and sharing it on Instagram with the hashtag @daiso_japan_uae, for a chance to win back-to-school prizes.