Beauty brand Qaadu picks up an angel investor, expands retail presence in UAE
New funds to be deployed in adding more products, improve inventory management
Dubai: The plant-based skincare and beauty brand Qaadu has secured funds from an angel investor, as the Dubai-based entity seeks to expand its retail presence.
The new funding will be allocated on inventory management, product development, and to support marketing activities.
The brand’s products are now available across Lulu Hypermarkets in the UAE, as well as select pharmacy and online shopping networks. “Dubai provides an ideal platform for our brand,” said Shafin Kalathingal, founder of Qaadu, which incorporates Ayurveda concepts into its product-line.
The beauty and personal-care category in the Middle East and Africa region could be worth $61 billion by 2026.
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