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Alpha Nero, a leading shop fixtures, shop-in-shop, and pop-up stores’ design and manufacturing firm, is proud to announce the opening of its new manufacturing facility in Al Fozan industrial park, Riyadh, Saudi Arabia. With the completion of 200 projects in Saudi Arabia, Alpha Nero is now expanding its operations to meet the growing demand for premium shop fixtures and store solutions in the country.

Founded in 2014, Alpha Nero provides integrated fit-out and fixture manufacturing solutions to upscale luxury brands and retailers. The Dubai-based firm is one of the fastest-growing companies in the shopfitting industry, with a multinational team of more than 300 employees. The company's commitment to incorporating the latest technologies and scientifically-proven methods across all operations enables it to provide environmentally-friendly solutions and emissions-free projects. The company has completed projects in over 45 countries paving its way as an international player in the shop fit-out manufacturing industry.

Alpha Nero's new manufacturing facility in Riyadh will have 150 employees and is expected to serve hundreds of luxury brands such as Armani, Dior, Dolce & Gabbana, Elie Saab, Gucci, Tag Heuer, and many more. The facility is set to commence operations next week.

Alpha Nero's expansion to Saudi Arabia aligns with the country's Vision 2030, which aims to diversify the economy and promote private sector growth. Saudi Arabia is a significant market for luxury brands, with a population of over 30 million and a strong purchasing power. International luxury brands have been steadily expanding their presence in the country, with Gucci, Dolce & Gabbana, and other luxury brands having multiple stores across Saudi Arabia. According to a report by Euromonitor International, the Saudi retail market is expected to reach $142 billion by 2025, driven by a growing population, rising disposable income, and increased consumer spending.

"We are thrilled to expand our operations to Saudi Arabia and continue serving our clients in the region," said Simon Hacker, the founder and managing partner of Alpha Nero. "Our commitment to delivering high-quality solutions has been the cornerstone of our success, and we are confident that our new manufacturing facility will enable us to continue providing exceptional solutions to our clients in Saudi Arabia and beyond."

Alpha Nero's expansion to Saudi Arabia is a significant milestone for the company and a testament to its commitment to meeting the growing demand for premium shop fixtures and store solutions in the country. With its strong portfolio of successful projects and a new manufacturing facility equipped with state-of-the-art technology, Alpha Nero is well-positioned to deliver exceptional solutions to its clients in Saudi Arabia and around the world.