While many industries have been affected by the global pandemic, the cosmetic industry has seen a steady demand. Cosmetic clinics in the UAE have been adhering to all of the regulations set by their regulators, with all safety measures in place, such as routine cleaning and regular Covid-19 testing for employees, to ensure the health and safety of all as business upsurges.
Rose Al Hamra, Director of CosmeSurge Hospital, said: “As we have seen an easing of restrictions in the UAE, we’ve witnessed an increase in the demand for cosmetic procedures. So much so, that our hospital has been booked at full capacity, with surgical procedures increasing by over 100 per cent and online queries also rising.”
Al Hamra continued, “Social distancing and lockdown has meant that in-person social interaction has decreased, but online video meetings and social media presence has meant that self-image is as important as ever. We have seen clients coming to us to seek treatment for botox, fillers, and rhinoplasty.”
The trend has also been seen by many leading surgeons in the US, Japan, Asia, and Australia. Surgeons across the globe have reported a rise in demand for cosmetic procedures which they also attribute to virtual interactions increasing. The increase in surgery is not limited to facial procedures, however, with Al Hamra commenting on a demand for full body procedures. She said, “The enforced lockdown has resulted in many people gaining weight, with access to gyms and regular exercise being limited. Procedures such as liposuction and body contouring are also in high demand as many clients are attempting to reverse the effects of a sedentary lifestyle for the past 6 or so months,” explains Al Hamra.
