Digital transformation has been a hot topic of 2020. The world has rapidly moved in the favour of online experiences and clickable solutions. Investing into a property is a key decision that defines a fundamental social and economic milestone in the life of every single person. While the real-estate industry has been taking significant leaps in the past couple of years, property buyers still need to go through a lengthy process to negotiation with brokers, find suitable units and finalise deals.
To help property buyers find hassle-free solutions, Isqan.com is a revolutionary new website that is set to disrupt the real estate search experience in Egypt. The progressive digital platform is set to become the go-to resource for people looking to rent or buy their next home in Egypt.
By combining an unprecedented user-friendly search experience and a comprehensive marketing understanding of real estate companies, isqan.com is a fresh alternative to the currently available solutions. Starting on a high note, the platform has already raised a six-figure investment in pre-seed round; secured from an angel investor who shared the same dream as the cofounders to address the current market need and reshape the market.
Isqan’s co-founders Karim Kazem and Ali Ezzat share a similar background in real estate and a passion for technology. “We set out to disrupt what real estate search should look like in Egypt,” says Ali Ezzat, co-founder of Isqan.com. He adds, “We have created a new way for you to find your next property through an extremely simple and easy interface. The real estate market has been developing immensely over the past couple of years and there is a huge shift in the market to utilise more digital methods of attracting new customers.”
Simplifying real estate needs
Coming from a similar background, isqan.com’s CEO, Karim Kazem’s earlier experience as the owner of a real estate brokerage in Dubai directly shaped Isqan’s vision and reinforced its ambitious mission.
Kazem was able to realise the importance of how real estate portals contribute to the digital economy. Hence, it was not long until he started working towards launching a real estate listing portal in Egypt. On the other hand, Ezzat’s journey as a tech entrepreneur in Egypt made him the ideal person to build a technology-based solution that fits this specific market need. “We created Isqan.com to simplify the home buying, selling and renting process. Isqan.com is the easiest way for today’s clientele to search for commercial and residential properties,” says Kazem. He explains, “We aim to tap into local and international property markets, ultimately revolutionising the Middle Eastern digital real estate landscape.”
Aside from its user-friendly interface, the platform aims to shake up the Egyptian property market by offering a completely free-of-charge service; giving end users three free listings, to help everyone rent or sell a property. In parallel, Isqan.com has already partnered up with a number of market leaders ahead of its launch to offer users a wide range of trusted and legitimate options. The listed companies include Egypt Best Properties, New Avenue, Byotat, Insider, B2B, Ultimate Real Estate, Remax, Irtkaz, Era, Daddy Estate Investment, Abrag and Proper Move.
For more information, please visit https://www.isqan.com/en/
