Danube
Adel Sajan, Group Managing Director, Danube Group Image Credit: Supplied

Danube Group, a Dubai-based multi-billion dollar diversified business conglomerate, has risen up to contribute towards COVID-19 relief efforts in India. Danube has announced to donate 10 per cent of its group company Danube Home’s Dubai profits from its sales for the month of May which run into crores, to mitigate COVID-19 pains in India. The relief initiative will be handled by Danube Home Foundation, through which customers too will be urged to contribute towards this noble cause.

Danube Home will primarily be donating to oxygen provider agencies as well as NGOs in Mumbai, the city from where the company’s Chairman Rizwan Sajan hails. To begin with, Danube Home has already decided to donate to three institutions based in Mumbai which include Popular Front of Maharashtra, Rotary India and Kalsekar Hospital. Further, Danube Home is also looking to donate to NGOs across India engaged in COVID-19 relief operations.

Making the announcement, Adel Sajan, Group Managing Director, Danube Group, said, “Given the severity of the devastating pandemic situation in India, it’s our utmost responsibility to make efforts towards helping the needy and the sufferers across India. Since its inception, Danube Group has stood strong with the people of India to make a positive difference in the society. If we look at the nationwide fight against COVID-19, it is very much required for all organizations to come forward in every possible way to ensure that our citizens have seamless access to the healthcare services, oxygen and other necessary requirements which can save precious lives.”

Danube Home – the Home Interior Retail arm of Danube Group – has showrooms in several strategic locations across the UAE. The stores are located in Al Barsha, Fujairah, Jimi Mall, Sharjah, Ras Al Khaimah, Al Ain, and Abu Dhabi. Apart from the UAE, Danube Home has seven showrooms in Oman, one showroom in Bahrain, and one in India, and is now a global brand which has stores across 20 countries through its franchisee based model. It also has an ecommerce website which is making new strides in the GCC market.

A one-stop retail destination for the complete home with over 50,000 individual products, Danube Home has multiple stores in the UAE, Oman and Bahrain. The company is acknowledged as the UAE’s leading home interior solutions brand and has its largest flagship store located in Al Barsha behind Mall of the Emirates.

Danube Home provides customized solutions across its iconic categories - Living: sofas, bedrooms, chandeliers, home decorations, dinner ware, glassware, bedding, fragrances; Sanitary: shattafs, mixers, bathroom accessories, massage bathtubs, saunas; Tiles: outdoor tiles, bathroom tiles, indoor tiles and specialized wall tiles, marble, granite etc; Garden & Outdoor: balcony sets, rattan furniture, gazebos, swings, kids play range. Furthermore, customized kitchens, electrical and hardware products etc. complete the range at Danube Home.

Danube Home has been revolutionary about their fight with COVID-19 at organizational level where 100 per cent of their employees are now vaccinated and work from the office, in a safe environment. Even when the COVID-19 pandemic has continued across the globe and the companies are facing weakened business sentiments, Danube did not do salary cuts last year. Even it has made sure that all their employees were given back the 30 per cent of their salaries which was deducted earlier during the peak of the pandemic when there was complete disruption in workplace operations amidst widespread economic uncertainty.