Citigroup Inc named Carmen Haddad as the head of its Saudi Arabia business as the US bank seeks to return to the kingdom after a more than 10-year absence, according to people familiar with the matter.

Haddad is currently leading Citigroup’s strategy and business development for the kingdom, which the bank designates as a non-presence country, said the people, asking not to be identified because the appointment isn’t public. She is also set to become the lender’s chief executive officer in Saudi Arabia once it gets a banking license from the market regulator, the people said.