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SEATTLE: Here's another reason for holdouts to join the massive social media site Facebook: It's a great place to find a kidney.

Between the kid photos and reminiscences about high school, more and more pleas for help from people with failing kidneys are starting to pop up. National organisations that facilitate matches say Facebook and other social media sites are quickly becoming a go-to place to find a generous person with a kidney to spare.

That's how one Seattle man found the kidney that is going to save his life. On Tuesday, a woman his wife has known for years, but not someone they consider a close family friend, will be giving Damon Brown a kidney. She told him she was doing it for his kids.