Two-year-old Mazen Amr plays his father Amr Nashaat and his mother at the start of the Dubai Shopping Festival. Image Credit: Hadrian Hernandez/Gulf News

Dubai: Emaar Retail LLC said yesterday it is celebrating the spirit of the Dubai Shopping Festival with an assortment of promotions and festivities at its leisure components in The Dubai Mall and Dubai Marina Mall.

In association with Emaar Malls Group, a Strategic Partner of DSF 2011, Emaar Retail is inviting visitors to the malls to participate in a range of leisure activities at Sega Republic, Reel Cinemas, Dubai Aquarium and Underwater Zoo and KidZania in The Dubai Mall, and at the six-screen boutique Reel Cinemas at Dubai Marina Mall.

Sega Republic at The Dubai Mall, the first and largest indoor theme park of its kind in the region, offers prizes every day until February 20.

Every visitor who spends Dh100 will be entered in a daily raffle draw for Annual Power Passes. Every winner can use the Annual Power Pass for unlimited entry to Sega Republic for 365 days and will be entitled to free rides on all nine attractions including Spin Gear, Storm G, Wild Wing, Wild Jungle, Lets Go Jungle Special, Half Pipe Canyon, Initial D-4, Outrun 2 Special Tours SDX and Sonic Hopper.

Additionally, the 100th customer who spends Dh100 at Sega Republic will receive a complimentary Power Pass gift voucher.

Reel Cinemas at the Marina Mall is also hosting two raffle draws that offer winners the luxury of a cruise trip at the Marina Yacht Club with every two tickets purchased, or a three-days-two-nights stay at The Address Dubai Marina with every eight tickets bought.

The Picturehouse at The Dubai Mall Reel Cinemas is also hosting the UK Film Season until March 15.